Growth Lead, Mobile Apps — High‑Impact Multi‑Channel UA

AppNation; Fatih; On-site; TRY 223,200 - 334,800; Full time

Benefits offered by this job

Work-from-home Wednesdays

Premium private health insurance

Meal and commute compensation

Comprehensive relocation support

Day off for your birthday

Job summary

AppNation is looking for a Marketing Manager to lead the growth strategy of its apps. You will manage high-budget user acquisition campaigns across platforms like Google Ads, Apple Search Ads, and Meta. Ideal candidates have over 3 years of experience in user acquisition, strong data analysis skills, and a background in creative marketing. The role offers the autonomy to develop strategies that drive growth and a supportive work environment with exceptional benefits.

Qualifications

• Minimum 3+ years of experience in managing high-volume user acquisition campaigns for mobile apps.
• Strong English language proficiency.
• Ability to analyze large datasets and make data-driven decisions.

Responsibilities

• Plan, launch, and optimize user acquisition campaigns across various platforms.
• Collaborate with teams to create effective ad concepts.
• Maintain relationships with account managers at Google, Meta, and Apple.

Skills

User acquisition expertise

Multi-channel mastery

Data fluency

Creative marketing

Tools

Google Ads

Apple Search Ads

Meta

TikTok

AppsFlyer

Adjust

Job description

AppNation is looking for a Marketing Manager to lead the growth strategy of its apps. You will manage high-budget user acquisition campaigns across platforms like Google Ads, Apple Search Ads, and Meta. Ideal candidates have over 3 years of experience in user acquisition, strong data analysis skills, and a background in creative marketing. The role offers the autonomy to develop strategies that drive growth and a supportive work environment with exceptional benefits.