Brand Manager (Russian): Launch & Grow Health Brands

ORZAX; Şişli; On-site; TRY 350,000 - 520,000; Full time

Job summary

ORZAX in Turkey seeks a Brand Manager to drive end-to-end product development from concept to market launch across OTC and dermocosmetics. You will craft brand strategy, manage launches, and coordinate with R&D and marketing teams.

You will conduct market research, analyze trends, and develop competitive positioning while overseeing budgets and promotional materials to strengthen branding in CIS markets and beyond.

Qualifications

• Bachelor’s degree in a related field.
• 3–4 years of experience in OTC or medical fields.
• Excellent verbal and written communication in Russian and English.
• Strong relationships with colleagues and external partners.
• Strong analytical and problem-solving skills.
• High attention to detail and good organization.
• Ability to work in a fast-paced, team-oriented environment.
• Willingness to work in Kazakhstan or CIS countries.

Responsibilities

• Responsible for all stages from product development to market launch.
• Developing new products and improving existing ones.
• Managing the launch process of new products.
• Conducting market research and analyzing industry trends.
• Analyzing and documenting the product development process.
• Leading internal and external product audits.
• Collaborating closely with the R&D team.
• Researching and analyzing consumer behavior, market trends, and competitor activities.
• Developing brand strategy, including style guides and value propositions.
• Planning and executing all communication and media activities across channels.
• Assisting with product development, pricing, and launches; identifying new opportunities.
• Creating and managing promotional materials to strengthen branding.
• Managing advertising and promotional budgets.
• Conducting competitor and customer insights analyses.
• Preparing reports on sales forecasts and financial performance.

Skills

Communication skills

Analytical skills

Attention to detail

Teamwork under pressure

Organizational skills

Russian & English proficiency

Education

Bachelor's degree

Tools

MS Office

Job description

ORZAX in Turkey seeks a Brand Manager to drive end-to-end product development from concept to market launch across OTC and dermocosmetics. You will craft brand strategy, manage launches, and coordinate with R&D and marketing teams.

You will conduct market research, analyze trends, and develop competitive positioning while overseeing budgets and promotional materials to strengthen branding in CIS markets and beyond.