Brand Manager (Russian)

ORZAX; Şişli; On-site; TRY 300,000 - 540,000; Full time

Job summary

ORZAX is seeking a Brand Manager in Turkey to lead from product development to market launch and to manage launches across CIS markets. You will craft brand strategy, oversee advertising, and collaborate with R&D, sales, and marketing to grow the portfolio.

The role requires strong Russian and English communication, analytical acumen, and the ability to thrive in a fast-paced team setting while ensuring deadlines are met.

Qualifications

• Minimum of a Bachelor’s Degree in a related field
• Minimum of 3-4 years of experience in a similar role in the OTC or medical field
• Excellent verbal and written communication skills in Russian and English
• Strong communication skills and the ability to build and maintain effective relationships with colleagues and external partners
• Strong analytical and problem-solving skills
• High attention to detail and strong organizational abilities
• Ability to work effectively in a fast-paced and team-oriented environment
• Ability to work under pressure and meet deadlines
• Proficiency in MS Office programs
• Previous experience in CIS countries would be an advantage
• Willingness to work in Kazakhstan or other CIS countries is preferred

Responsibilities

• Responsible for all stages from product development to market launch
• Developing new products and improving existing ones
• Managing the launch process of new products
• Conducting market research and analyzing industry trends
• Analyzing and documenting the product development process
• Leading internal and external product audits
• Collaborating closely with the R&D team
• Researching and analyzing consumer behavior, market trends, and competitor activities
• Developing brand strategy, including style guides, brand guidelines, brand vision, and value propositions for both short and long term
• Planning and executing all communication and media activities across all channels, including online and social media
• Assisting with product development, pricing, and new product launches, as well as identifying new business opportunities
• Creating and managing promotional materials to establish and strengthen product branding
• Managing the advertising and promotional budget
• Conducting competitor and customer insights analyses
• Preparing reports on sales forecasts, financial performance, and product sales results

Skills

Strong communication

Analytical thinking

Attention to detail

Teamwork

Pressure management

Education

Bachelor's degree

Tools

MS Office

Job description

We are a dynamic and fast-growing OTC company in Turkey, dedicated to improving health and well-being through food supplements, dermocosmetic products, and consumer medical devices. With a strong commitment to quality, innovation, and people-oriented values, we continue to expand our global reach and product portfolio.

Our vision is to build a bridge between markets - delivering trusted health solutions that make a real difference in people’s lives.

And we are looking for a Brand Manager to grow our team!

Required Skills

Minimum of a Bachelor’s Degree in a related field

Minimum of 3-4 years of experience in a similar role in the OTC or medical field

Excellent verbal and written communication skills in Russian and English

Strong communication skills and the ability to build and maintain effective relationships with colleagues and external partners

Strong analytical and problem-solving skills

High attention to detail and strong organizational abilities

Ability to work effectively in a fast-paced and team-oriented environment

Ability to work under pressure and meet deadlines

Proficiency in MS Office programs

Previous experience in CIS countries would be an advantage

Willingness to work in Kazakhstan or other CIS countries is preferred

Job Description

Responsible for all stages from product development to market launch

Developing new products and improving existing ones

Managing the launch process of new products

Conducting market research and analyzing industry trends

Analyzing and documenting the product development process

Leading internal and external product audits

Collaborating closely with the R&D team

Researching and analyzing consumer behavior, market trends, and competitor activities

Developing brand strategy, including style guides, brand guidelines, brand vision, and value propositions for both short and long term

Planning and executing all communication and media activities across all channels, including online and social media

Assisting with product development, pricing, and new product launches, as well as identifying new business opportunities

Creating and managing promotional materials to establish and strengthen product branding

Managing the advertising and promotional budget

Conducting competitor and customer insights analyses

Preparing reports on sales forecasts, financial performance, and product sales results