VP Growth Marketing — DTC, Data-Driven ROI Leader

5G-Starlink Pte.

Singapore

On-site

SGD 300,000 - 420,000

Full time

8 days ago

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Benefits offered by this job

Flexible vacation
Parental leave
Dog-friendly office
Stock options
Health benefits
Learning budget

Job summary

Embark is seeking a VP of Growth Marketing to lead scalable growth for our direct-to-consumer dog DNA brand. Reporting to the CMO, you will build and mentor a high-performance team and partner with product, engineering, finance, and operations to achieve ROI objectives.

You will manage eight-figure budgets, chart testing and channel strategies across paid, CRM, and site optimization, and establish quarterly OKRs. A data-driven leader with 10–15+ years in DTC marketing and an MBA is preferred.

Qualifications

  • 10-15+ years in DTC marketing with in-house teams.
  • Experience scaling budgets across paid and organic channels.
  • MBA and international experience preferred.

Responsibilities

  • Build a scalable growth marketing team and drive ROI-positive growth.
  • Develop growth strategies for core consumer business.
  • Chart testing and scaling for advertising, CRM, and site optimization.
  • Partner with product, engineering, finance, and ops to hit ROI goals.
  • Set quarterly OKRs for paid channels and ensure robust strategy.
  • Lead acquisition and mentor the team.
  • Improve LTV:CAC through channel strategies.
  • Develop marketing tech stack including demand gen and analytics.

Skills

Growth strategy
People leadership
Analytics
Data-driven decisions
Paid media

Education

MBA

Job description

Embark is seeking a VP of Growth Marketing to lead scalable growth for our direct-to-consumer dog DNA brand. Reporting to the CMO, you will build and mentor a high-performance team and partner with product, engineering, finance, and operations to achieve ROI objectives.

You will manage eight-figure budgets, chart testing and channel strategies across paid, CRM, and site optimization, and establish quarterly OKRs. A data-driven leader with 10–15+ years in DTC marketing and an MBA is preferred.

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