Trade Marketing Exec: FMCG In-Store Growth

Kang Shi Fu Beverage Singapore Pte. Ltd.; Singapore; On-site; SGD 45,000 - 60,000; Full time

Job summary

A leading beverage company is seeking a proactive Trade Marketing Executive in Singapore to enhance brand presence and trade execution. This role involves developing trade marketing initiatives, executing channel strategies, and coordinating in-store promotions to ensure effective product launches. The ideal candidate will have a Diploma/Degree in Marketing and at least 3 years of experience in FMCG, along with strong analytical and communication skills. Singaporean/PRs are encouraged to apply.

Qualifications

• Minimum of a Diploma or Degree in Marketing or related field.
• At least 3 years of experience in Sales, Trade, and Category in FMCG.
• Strong analytical and presentation skills required.
• Proficient in Microsoft Office Suite (Excel, Word, PowerPoint).
• Good command of English and Mandarin.

Responsibilities

• Drive brand development across channels.
• Execute channel strategies aligned with brand positioning.
• Monitor competitive activities and promotions.
• Evaluate promotional effectiveness against goals.
• Coordinate promotions and product launches.

Skills

Analytical skills

Good presentation skills

Communication skills

Interpersonal skills

Team player

Education

Diploma or Degree in Marketing or related field

Tools

Microsoft Office Suite

Graphic Design software

Job description

A leading beverage company is seeking a proactive Trade Marketing Executive in Singapore to enhance brand presence and trade execution. This role involves developing trade marketing initiatives, executing channel strategies, and coordinating in-store promotions to ensure effective product launches. The ideal candidate will have a Diploma/Degree in Marketing and at least 3 years of experience in FMCG, along with strong analytical and communication skills. Singaporean/PRs are encouraged to apply.