Strategic Sales Ops & Customer Service Leader

Vitasoy International Singapore Pte Ltd; Singapore; On-site; SGD 100,000 - 130,000; Full time

Job summary

Vitasoy International Singapore Pte Ltd is seeking a capable Sales Admin leader to oversee the Sales Admin team, ensuring smooth order-to-delivery, invoicing, export documentation, AR follow-up, and customer service workflows across Singapore, ASEAN, and global exports.

The role includes leading SAP van sales module design, testing, and adoption, driving route discipline, stock controls, and KPI tracking while coordinating with distributors and internal teams for seamless operations and growth.

Qualifications

• Bachelor's degree in Business, Supply Chain, or a related field.
• 5+ years in sales operations, customer service, or order management, ideally within FMCG.
• Strong analytical and process orientation.
• Hands-on coordination of order fulfillment, route operations, inventory control, and customer service workflows.
• Excellent stakeholder management across internal teams and external distributor/customer parties.
• Ability to represent Sales & Marketing requirements in SAP van sales module design, testing, training, and change adoption.

Responsibilities

• Manage and provide day-to-day oversight of the Sales Admin team, ensuring smooth handling of customer enquiries, sales orders, tax invoices, delivery coordination, warehouse liaison, and orders received via multiple channels.
• Ensure order accuracy, on-time-in-full (OTIF) performance, and timely resolution of order and delivery exceptions.
• Oversee export ordering and delivery handling, coordinating with warehouse/logistics and shipment issues to resolution.
• Provide adequate backup and deputy coverage within the team to ensure continuity during staff absence or peak workload periods.
• Oversee van sales operations including route planning, coverage discipline, daily deployment, outlet service levels, and field issue resolution.
• Coordinate stock allocation, van inventory controls, fleet usage, and delivery readiness to support on-time service and profitable SKU execution.
• Lead the van sales module workstream for SAP implementation as the Sales & Marketing business representative, including requirements translation, testing, and go-live adoption.
• Design and maintain service-level KPI tracking across customers, distributors, and export customers.
• Conduct regular customer and distributor satisfaction reviews and report findings to Head of Sales & Marketing.
• Build and maintain dashboards and reports on order fulfillment, service levels, and distributor performance.

Skills

Stakeholder management

SAP van sales

Order management

Analytics

FMCG experience

Team leadership

Education

Bachelor's degree in Business or Supply Chain

Tools

SAP

Job description

Vitasoy International Singapore Pte Ltd is seeking a capable Sales Admin leader to oversee the Sales Admin team, ensuring smooth order-to-delivery, invoicing, export documentation, AR follow-up, and customer service workflows across Singapore, ASEAN, and global exports.

The role includes leading SAP van sales module design, testing, and adoption, driving route discipline, stock controls, and KPI tracking while coordinating with distributors and internal teams for seamless operations and growth.