Senior Media Planner — Data-Driven Campaign Architect

Publicis Groupe ANZ; Singapore; Hybrid; SGD 42,000 - 66,000; Full time

Job summary

Publicis Groupe ANZ in Singapore is seeking a Media Planner to drive media recommendations and integrated plans across digital and traditional channels. You will support audience research, campaign forecasts, and client reporting, while collaborating with activation teams to deliver campaigns on schedule.

Ideal candidates have 1–3 years in media planning or related roles, strong Excel/PowerPoint skills, and polished communication and presentation abilities to influence stakeholders.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 1-3 years of experience in media planning, media buying, account management, or a similar role within a media agency.
• Proficient in Microsoft Excel and PowerPoint.
• Strong communication and presentation skills.

Responsibilities

• Ownership in preparing media recommendations, channel strategies, campaign forecasts, and presentations.
• Support the development and execution of integrated media plans across digital and offline channels to meet client objectives.
• Conduct audience, market, and media research to identify insights and planning opportunities.
• Work closely with activation teams to ensure campaigns are launched accurately and on schedule.
• Monitor campaign performance and provide optimisation recommendations based on data and insights.
• Ensure regular reporting, post-campaign analysis, performance reviews on timely manner.
• Build strong working relationships with clients, publishers, and internal teams.
• Stay updated on industry trends, consumer behaviour, and emerging media opportunities.

Skills

Analytical thinking

Communication skills

Presentation skills

Detail orientation

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Microsoft Excel

PowerPoint

Job description

Publicis Groupe ANZ in Singapore is seeking a Media Planner to drive media recommendations and integrated plans across digital and traditional channels. You will support audience research, campaign forecasts, and client reporting, while collaborating with activation teams to deliver campaigns on schedule.

Ideal candidates have 1–3 years in media planning or related roles, strong Excel/PowerPoint skills, and polished communication and presentation abilities to influence stakeholders.