Sales Executive

3 EMBERS CULINARY CRAFT PTE. LTD.; Singapore; On-site; SGD 39,000 - 73,000; Full time

Benefits offered by this job

Competitive base salary

Training and product knowledge support

Career development opportunities

Collaborative working environment

Job summary

3 Embers Culinary Craft Pte. Ltd. in Singapore is seeking a proactive Sales Executive to develop new business opportunities and nurture key customer relationships in the F&B sector.

You will conduct visits, present products, and coordinate with internal teams to ensure orders are fulfilled. The role requires strong communication and negotiation skills, familiarity with MS Office, and the ability to work independently toward sales targets.

Qualifications

• Diploma or equivalent qualification in Business, Sales, Marketing, Hospitality, or a related field is preferred.
• Previous sales experience in F&B, food distribution, FMCG, or hospitality is advantageous.
• Strong communication, negotiation, and relationship-building skills.

Responsibilities

• Identify and develop new business opportunities within the F&B industry.
• Approach potential corporate clients, new event venues & partnerships.
• Conduct sales visits, product presentations, tastings, and follow-ups.
• Achieve monthly and quarterly sales targets.
• Build and maintain strong relationships with existing customers.
• Follow up on customer enquiries, quotations, orders, and repeat purchases.
• Identify opportunities to upsell and cross-sell products.
• Address customer feedback and coordinate with internal teams to resolve issues promptly.
• Prepare quotations, sales proposals, and customer reports.
• Coordinate with operations, purchasing, and logistics teams to ensure timely order fulfilment.
• Monitor customer orders, outstanding payments, and account receivables where applicable.
• Maintain accurate customer records, sales pipelines, and activity reports.
• Monitor market trends, competitor activities, and customer needs.
• Gather feedback on product performance, pricing, and market demand.
• Recommend sales strategies and promotional activities to improve revenue and customer retention.

Skills

Communication

Negotiation

Relationship building

Self-motivated

Organisational skills

Visit customers

MS Office

Sales reporting

Education

Diploma or equivalent in Business/Sales/Marketing/Hospitality

Tools

Microsoft Office

Job description

Job Overview

We are looking for a proactive and results driven Sales Executive to develop new business opportunities and maintain strong relationships with existing customers in the food and beverage industry.

Key Responsibilities

1. Sales & Business Development

   Identify and develop new business opportunities within the F&B industry.

   Approach potential corporate clients, new event venues & partnerships.

   Conduct sales visits, product presentations, tastings, and follow-ups where required.

   Achieve monthly and quarterly sales targets.

2. Account Management

   Build and maintain strong relationships with existing customers.

   Follow up on customer enquiries, quotations, orders, and repeat purchases.

   Identify opportunities to upsell and cross-sell products.

   Address customer feedback and coordinate with internal teams to resolve issues promptly.

3. Sales Administration & Coordination

   Prepare quotations, sales proposals, and customer reports.

   Coordinate with operations, purchasing, and logistics teams to ensure timely order fulfilment.

   Monitor customer orders, outstanding payments, and account receivables where applicable.

   Maintain accurate customer records, sales pipelines, and activity reports.

4. Market Development

   Monitor market trends, competitor activities, and customer needs.

   Gather feedback on product performance, pricing, and market demand.

   Recommend sales strategies and promotional activities to improve revenue and customer retention.

Requirements

• Diploma or equivalent qualification in Business, Sales, Marketing, Hospitality, or a related field is preferred.
• Previous sales experience is an advantage; experience in F&B, food distribution, FMCG, or hospitality is preferred.
• Strong communication, negotiation, and relationship-building skills.
• Self-motivated, target-driven, and able to work independently.
• Good organisational and follow-up skills.
• Comfortable conducting customer visits and developing new accounts.
• Proficient in Microsoft Office and basic sales reporting.
• A valid driving licence is an advantage if the role involves regular field visits.

What We Offer

• Competitive basic salary with performance-based sales incentives.
• Training and product knowledge support.
• Opportunities for career development.
• A collaborative working environment.