Sales Account Manager

unikey electronics pte. ltd.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

unikey electronics pte. ltd. is seeking a proactive Sales Account Manager to grow relationships with an international customer base.

You will manage key accounts, develop new business opportunities, and coordinate internal resources to ensure a seamless experience from quotation to invoicing. As part of our electronics distribution team, you will handle quote-to-order, negotiate pricing, monitor product availability, and collaborate with sales, purchasing, logistics and engineering to deliver

Qualifications

• Diploma or Bachelor's degree in Business, Sales, Marketing, Engineering, or related field.
• Minimum 2+ years in B2B sales, account management or electronics distribution.
• Experience with electronic components or industrial distribution is a plus.
• Strong commercial acumen for pricing, margins and opportunities.
• Excellent communication and cross-cultural relationship skills.
• Ability to negotiate, problem-solve and coordinate across teams.
• Capable of handling multiple accounts in a fast-paced setting.
• Good analytical skills for market research and opportunities.
• Proficient with Microsoft Office and CRM/ERP systems.
• Fluent English; Mandarin fluency to support China team.
• Proactive, detail-oriented, and results-driven.
• Able to work independently with cross-functional collaboration.

Responsibilities

• Manage overall relationship with assigned customer accounts as primary contact for commercial and operational matters.
• Develop long-term relationships by understanding customer business, product needs and supply chain.
• Provide proactive customer service to ensure satisfaction and retention.
• Identify opportunities to expand accounts and cross-sell across portfolio.
• Own quote-to-order process and coordinate timely quotations with internal resources.
• Coordinate with internal teams and suppliers to fulfill orders on time.
• Communicate order status, lead times, and supply risks to customers.

Skills

Communication

English fluency

Mandarin proficiency

Negotiation

Relationship building

Cross-functional collaboration

Analytical skills

CRM/ERP experience

Project coordination

MS Office

Education

Diploma or Bachelor’s in Business/Sales/Engineering/Supply Chain

Tools

CRM/ERP software

MS Office

Job description

We are looking for a proactive and customer-focused Sales Account Manager to manage and grow relationships with our international customer base. As an electronic components distributor with our own online platform, we provide customers with reliable sourcing, competitive pricing, and efficient supply chain solutions.

The successful candidate will be responsible for managing key customer accounts, developing new business opportunities, coordinating internal resources, and ensuring a seamless customer experience from quotation through order fulfillment and invoicing.

Key Responsibilities

1. Account Management & Customer Relationship

• Manage the overall relationship with assigned customer accounts and serve as the primary point of contact for day-to-day commercial and operational matters.
• Develop strong, long-term relationships with customers by understanding their business, product requirements, purchasing cycles, and supply chain needs.
• Provide proactive customer service and support to ensure a high level of customer satisfaction and retention.
• Identify opportunities to expand existing accounts and increase customer engagement across our product portfolio and online platform.

2. Business Development & Market Intelligence

• Develop new business opportunities with international customers and expand the company's customer base.
• Identify customer product needs and sourcing opportunities through regular communication, market research, and industry analysis.
• Monitor market trends, component availability, pricing movements, and industry developments to provide relevant insights and sourcing solutions to customers.
• Work closely with customers to identify opportunities for cross-selling, upselling, and new product introductions.

3. Quotation & Sales Support

• Own the customer Quote-to-Orderprocess and drive quotation activities in line with sales objectives.
• Coordinate internal resources to prepare timely and competitive quotations based on customer requirements.
• Evaluate product availability, lifecycle status, including EOL (End-of-Life)and NCNR (Non-Cancellable, Non-Returnable)conditions, and communicate relevant risks to customers.
• Negotiate pricing, margins, and quotation markups within company guidelines.
• Communicate price adjustments, supplier price increases, product changes, and other commercial updates to customers in a timely manner.

4. Order Management & Customer Service

• Support the complete Order-to-Invoiceprocess, including product sourcing, order placement, order holds, transaction processing, order tracking, and invoicing coordination.
• Work closely with internal teams and external suppliers to ensure customer requirements are fulfilled accurately and orders are delivered on time.
• Coordinate resources across sales, purchasing, logistics, engineering, and other functions to resolve customer issues efficiently.
• Provide customers with timely updates on order status, product availability, lead times, delivery schedules, and potential supply risks.

5. Quality & Issue Resolution

• Act as the primary customer interface for quality-related matters, including corrective actions, quality investigations, and Field Quality Reports.
• Coordinate with relevant internal teams and suppliers to investigate and resolve customer complaints and product-related issues.
• Ensure customer issues are followed through to resolution and maintain clear communication throughout the process.

6. Inventory & Commercial Operations

• Monitor and maintain inventory integrity for assigned accounts and support initiatives to minimize inventory write-offs, bill-backs, and other commercial risks.
• Identify potential excess, obsolete, or slow-moving inventory risks and coordinate appropriate actions with relevant teams.
• Maintain accurate customer, quotation, order, and product information in internal systems.

7. Cross-Functional Collaboration

• Work closely with Sales, Purchasing, Operations, Logistics, Engineering, and other internal teams to deliver end-to-end solutions for customers.
• Facilitate communication between customers and internal/external resources to ensure smooth execution of customer requirements.
• Contribute to continuous improvement of sales processes, customer service, and operational efficiency.

Requirements

• 1.Diploma or Bachelor's degree in Business, Sales, Marketing, Engineering, Supply Chain, or a related discipline.
• 2.At least 2+ years of experience in B2B sales, account management, distribution, trading, electronics, electrical components, or a related industrypreferred.
• 3.Experience in electronic components, semiconductor, electrical products, or industrial distributionis a strong advantage.
• 4.Strong commercial sense with the ability to understand customer requirements, pricing, margins, and business opportunities.
• 5.Excellent communication and interpersonal skills, with the ability to build relationships with international customers.
• 6.Strong negotiation, problem-solving, and coordination skills.
• 7.Able to manage multiple customer accounts and priorities in a fast-paced environment.
• 8.Good analytical skills with the ability to conduct market research and identify business opportunities.
• 9.Proficient in Microsoft Office and comfortable working with CRM/ERP or other sales systems.
• 10.Fluent written and spoken English; Exceptional written and spoken fluency in Mandarin (equivalent or close to native Mandarin language skills) in order to support the China team with client work across Asia.
• 11.Proactive, detail-oriented, customer-focused, and results-driven.
• 12.Comfortable working independently while collaborating effectively with cross-functional teams.

What You Will Bring

• A strong customer-first mindsetand passion for building long-term business relationships.
• The ability to combine sales, account management, product sourcing, and commercial execution.
• A proactive approach to identifying opportunities and solving customer problems.
• The ability to work effectively in an international, fast-paced, and technology-driven distribution environment.