Head of Marketing & Growth

ShopBack; Singapore; On-site; SGD 180,000 - 240,000; Full time

Benefits offered by this job

Career growth

Be part of a winning team

Competitive compensation

Collaborative culture

Job summary

ShopBack is seeking a Head of Marketing to lead customer acquisition, growth and campaigns for Singapore and Malaysia markets of ShopBack Online business. You will partner with local teams and regional stakeholders to drive aspirational goals and deliver ROI through CRM, social media, partnerships, digital & content marketing and influencer programs.

Ideal candidates have 8–10 years in growth marketing with team leadership, experience in eCommerce/B2C, strong data analysis, and a track record of

Qualifications

• 8–10 years of growth marketing strategy and team management experience.
• Experience in eCommerce, B2C marketing, social media and startups.

Responsibilities

• Devise, implement and own marketing strategy and execution for ROI on user acquisition, growth and retention across channels.
• Lead demand growth and funnels for existing and new initiatives.
• Provide leadership, coaching and direction to a high-performance team with clear objectives.
• Derive insights from reports and data; present analysis and actionable initiatives.
• Evaluate campaign performance and report to stakeholders with management insights.
• Manage marketing budgets, forecast ROI, and allocate investments.

Skills

Marketing leadership

Growth marketing

eCommerce

B2C marketing

Social media

Campaign optimization

Data analysis

Budget management

Team management

AI tools (Claude)

Tools

Claude

Cursor

Job description

ShopBack is seeking a Head of Marketing to lead customer acquisition, growth and campaigns for Singapore and Malaysia markets of ShopBack Online business. You will partner with local teams and regional stakeholders to drive aspirational goals and deliver ROI through CRM, social media, partnerships, digital & content marketing and influencer programs.

Ideal candidates have 8–10 years in growth marketing with team leadership, experience in eCommerce/B2C, strong data analysis, and a track record of