Head of Admissions

dulwich college management asia pacific pte. ltd.; Singapore; Sur place; SGD 150 000 - 190 000; Plein temps

Résumé du poste

Dulwich College Management Asia Pacific Pte. Ltd. seeks a strategic leader to drive regional enrolment and market leadership across its network of schools. You will develop regional recruitment strategies, oversee data-driven forecasting, and lead admissions teams across multiple markets.

You will work closely with Marketing, Academic, and Finance teams to align capacity, budgets, and enrollment targets while optimizing processes and CRM usage.

Qualifications

• Bachelor's degree in business, Marketing, Communications, or a related field.
• 10–15 years of progressive experience in admissions, sales and marketing in education.
• Experience in Southeast Asia, Middle East or similar regions is essential.
• Experience with Admissions CRMs (OpenApply, Finalsite, Salesforce) and data analysis.
• Proven track record developing and implementing enrollment strategies meeting targets.
• Experience managing budgets, forecasting and reporting on key metrics.
• Strong leadership skills with ability to develop high-performing teams.

Responsabilités

• Develop and execute regional enrolment strategies to meet recruitment targets across schools and grades.
• Conduct market analysis to monitor competitors, demographics, and economic factors influencing school choices.
• Proactively build and manage regional partner networks for enrollment pipelines.
• Implement data-driven enrollment management with regular KPI reports and forecasts.
• Translate data into actionable insights and present to senior leadership.

Connaissances

Data analysis

Leadership

Strategic thinking

Cross-functional collaboration

Formation

Bachelor's degree in business/Marketing/Communications

Outils

OpenApply

Finalsite

Salesforce

Description du poste

Strategic Enrollment & MarketLeadership:

• Develop and execute the regional enrolment strategy to meet and exceed student recruitment targets across all schools and grade levels
• Conduct in-depth market analysis tomonitorcompetitor activity,identifydemographic trends, andanticipateeconomic factors influencing international school choices
• Proactively build and manage a strategic network of regional partnerstoestablishsustainable enrollment pipelines

Data Analysis, Reporting &Forecasting:

• Implement a rigorous data-driven approach to enrollment management.Overseeregular, comprehensive reports on all key admissions metrics (e.g., inquiry-to-application conversion, yield rates, attrition)
• Developaccurate, data-informed enrolment projections and forecasts to guide strategic planning, budget allocation, and school capacity management.Working with IT to automate where possible
• Translate complex data sets into clear, actionable insights and present findings and recommendations to the senior leadership team to support informed decision-making

Team Leadership & Development:

• Build, align and support School Admissions Managers on strategy development and operational best practice, fostering a culture of high performance, collaboration, and data literacy
• Support school AMX Directors toconduct regular performance reviews based on KPIs and create personalized professional development plansfor their admissions teams
• Facilitate regional training and communities of practice to share best practices and ensure consistency in data entry, analysis, and customer service standards

Process Optimization & Technology:

• Standardize andoptimizethe end-to-end admissions and enrollment process across all schools, ensuring a seamless and efficient experience for families
• Oversee theadmissionsCRM and related technologies,leveragingtheir full potential for pipeline management, automated communications, and advanced data analytics
• Continuously review and improve processes to reduce friction, shorten the inquiry-to-enrollment cycle, and improve conversion rates

Customer Experience &Cross-Functional Collaboration:

• Champion an exceptional customer experience for all prospective families, from first inquiry through to enrollment
• Work closely with the Regional Marketing team to align admissions data with marketing strategies, developing targeted campaigns based on market insights
• Partner with the Academic and Leadership teams to ensure alignment on school capacity, class placements, and entry requirements
• Collaborate with the Finance Department on fee structures, scholarships, and payment plans

Requirement:

• Bachelor’s degree in business, Marketing, Communications, ora relatedfield
• Minimum of 10-15 years of progressive experience in admissions, sales and marketing,ideallywithin the education sector
• Admissions experiences in Southeast Asia, Middle East etc is essential, with extensive experience with Admissions CRMs (e.g.,OpenApply,Finalsite, Salesforce) and data analysis
• Proventrack recordof developing and implementing successful enrollment strategies that meet ambitious targets
• Demonstrated experience in managing budgets, forecasting, and reporting on key metrics
• Strong leadership skills with a proven ability to manage, motivate, and develop high-performing teams