Creative Strategy Lead - Digital Brand and Content

Mediacorp Pte Ltd; Singapore; On-site; SGD 90,000 - 150,000; Full time

Job summary

Mediacorp Pte Ltd, Singapore's leading content creator and national media network, seeks a senior leader to drive Brand & Content Development and Audience & Partner Engagement across digital platforms.

You will guide a team, brainstorm innovative digital content, and build relationships with social influencers, creators, and journalists to grow viewer engagement and advertiser interest.

Qualifications

• Diploma / Degree in Mass Communication / Visual Communication or related discipline is a plus.
• At least 5 to 8 years working experience in digital content creation across various digital platforms.
• Experience working with different formats of content, from video and infographics to podcasts and feature stories.
• Proven track record as a creative storyteller and developing strategic and creative plans.
• Good written and verbal communication skills.
• Able to multi-task in a dynamic, fast-paced environment and under pressure.
• Creative, technically inclined and able to work under tight deadlines.
• Strong industry network is an advantage.

Responsibilities

• Lead Brand and Content Development to grow Mediacorp's digital brands across platforms.
• Oversee Audience and Partner Engagement; build relationships with influencers, creators, journalists.
• Provide guidance to the team and ensure content is multi-platform and viewer-centric.
• Develop content schedules and roadmaps; drive innovation and efficiency in production.

Skills

Creative storyteller

Good communication

Education

Mass Communication / Visual Communication degree or diploma

Tools

Adobe Premiere Pro

Job description

Mediacorp Pte Ltd, Singapore's leading content creator and national media network, seeks a senior leader to drive Brand & Content Development and Audience & Partner Engagement across digital platforms.

You will guide a team, brainstorm innovative digital content, and build relationships with social influencers, creators, and journalists to grow viewer engagement and advertiser interest.