Social Content Strategist: Culture-Driven Campaigns

HYPERSCAL SOLUTIONS PTE. LTD.; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

Mediacorp SocialHub in Singapore seeks a Social Content Strategist to fuse storytelling with data, shaping social-first ideas that build communities and drive measurable business impact. You will bridge creatives and strategists, crafting narratives that align brand purpose with platform behavior.

You will stay attuned to cultural moments, advise on IPs, collaborate with sales and platform partners, and present results to clients.

Qualifications

• Bachelor-level degree or equivalent in communications, marketing, advertising, media, or related field.
• 8–10 years in digital, content or social strategy roles with proven engagement/brand growth impact.
• Experience with social listening tools or working with creators is a bonus.
• Strong grasp of social media trends, platforms, and creator ecosystems.
• Excellent written, visual and verbal communication skills.

Responsibilities

• Collaborate with commissioning, production, digital and social strategists to brainstorm and shape thumb-stopping content from pitch to execution.
• Craft proposals balancing brand storytelling with social entertainment for bold, commercially sound campaigns.
• Stay plugged into platform evolutions and translate these into best-in-class campaigns and products.
• Champion the company’s social IPs, understand audiences and performance, and launch new IPs commercially.

Skills

Strong communication

Social media trends

Analytical mindset

Creative storytelling

Collaboration

Education

Diploma or Degree in Communications, Marketing, Advertising, Media, Business, Psychology, Analytics

Tools

Social listening tools

Job description

Mediacorp SocialHub in Singapore seeks a Social Content Strategist to fuse storytelling with data, shaping social-first ideas that build communities and drive measurable business impact. You will bridge creatives and strategists, crafting narratives that align brand purpose with platform behavior.

You will stay attuned to cultural moments, advise on IPs, collaborate with sales and platform partners, and present results to clients.