Client Lead, Integrated Media - Beauty & Hospitality

dentsu; Singapore; On-site; SGD 60,000 - 100,000; Full time

Job summary

Dentsu leads integrated media strategies for beauty, hospitality and lifestyle brands, coordinating across multidisciplinary teams to ensure timely, on-budget campaign delivery. You will be the primary client contact, translating briefs into strategic media solutions and driving performance with data-driven insights.

In this role you will collaborate with channel specialists, strategists, KOLs, and offshore activation teams to optimize campaigns, manage budgets, and deliver measurable results

Qualifications

• 4+ years of experience in client management, account management, or integrated media planning within a media agency environment.
• Experience managing clients in beauty, hospitality or lifestyle sectors is an advantage.
• Strong knowledge across digital, paid social, programmatic, search, print and OOH channels.
• Hands-on experience with Meta, TikTok, Google DV360, YouTube, SEM, PMAX, Pinterest and The Trade Desk; familiarity with LINE, Naver, Kakao is a plus.
• Proven ability to manage multiple client accounts and offshore teams with high service standards.

Responsibilities

• Lead client leadership and stakeholder management across a portfolio of beauty, appliances and hospitality clients.
• Develop integrated media plans across digital and offline channels with clear KPIs.
• Oversee end-to-end campaign delivery, budgets, and pacing with offshore activation teams.
• Provide proactive recommendations and regular performance reviews with senior stakeholders.
• Monitor results, deliver insights, and drive a test-and-learn approach across channels.

Skills

Client management

Integrated media planning

Stakeholder management

Campaign optimization

Strategic thinking

Budget management

Offshore coordination

Tools

Meta

TikTok

Google DV360

YouTube

SEM

PMAX

Pinterest

The Trade Desk

Google Analytics

LINE

Naver

Kakao

Job description

Dentsu leads integrated media strategies for beauty, hospitality and lifestyle brands, coordinating across multidisciplinary teams to ensure timely, on-budget campaign delivery. You will be the primary client contact, translating briefs into strategic media solutions and driving performance with data-driven insights.

In this role you will collaborate with channel specialists, strategists, KOLs, and offshore activation teams to optimize campaigns, manage budgets, and deliver measurable results