B2B Growth Marketing Lead — Lead Gen & Strategy

JDA WMS PTE. LTD.; Singapore; On-site; SGD 70,000 - 110,000; Full time

Job summary

JDA WMS PTE. LTD. in Singapore seeks a results-driven marketing professional to drive lead generation and B2B initiatives.

You will lead integrated campaigns, promotional planning, and sales enablement, translating market insights into targeted actions using Microsoft, SAP and in-house tools. Responsibilities include market research into growth industries, CRM data integrity, customer support, and sales reporting.

Qualifications

• Bachelor's degree or higher required.
• 3+ years in B2B marketing and lead generation.
• Proven track record in campaigns and growth initiatives.
• Ability to lead and align sales priorities.
• Proficient in Excel; BI tools a plus.
• Willingness to travel overseas.
• Proactive, curious, and detail-oriented.

Responsibilities

• Plan and execute marketing activities for maximum impact.
• Research new market potential focusing on growth areas.
• Maintain data integrity in the CRM and grow the customer base.
• Understand customer needs via direct contact and propose solutions.
• Produce reports to uncover sales potential and support sales admin.

Skills

Lead generation

Campaign execution

Marketing initiatives

Leadership potential

Excel proficiency

Power BI

Tableau

Power Automate

Overseas travel

CRM management

Analytical mindset

Detail oriented

Results driven

Education

Bachelor's degree or higher

Tools

Power BI

Tableau

Power Automate

Excel

Job description

JDA WMS PTE. LTD. in Singapore seeks a results-driven marketing professional to drive lead generation and B2B initiatives.

You will lead integrated campaigns, promotional planning, and sales enablement, translating market insights into targeted actions using Microsoft, SAP and in-house tools. Responsibilities include market research into growth industries, CRM data integrity, customer support, and sales reporting.