APAC Social & Data Strategy Architect

GMP TECHNOLOGIES (S) PTE LTD

Singapore

On-site

SGD 60,000 - 90,000

Full time

13 days ago
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Job summary

GMP Technologies (S)Pte Ltd is seeking a Marketing professional to lead enterprise digital full-funnel diagnosis, optimise social planning, and advance consumer data strategies. The role emphasizes cross-category learning and building high-performing teams within the China and APAC markets.

Applicants should have a strong background in Digital/Social/Brand Marketing, data analytics, and stakeholder management across global organizations, with experience in beauty, FMCG, or multinational brands

Qualifications

  • Bachelor's degree or higher; MBA is a plus.
  • Experience in Digital/Social/Brand Marketing, Media, Research, Consulting or related agencies.
  • Hands-on experience managing digital/social e-commerce marketing, preferably in Beauty, FMCG or leading MNC brands in China.
  • Strong digital and social expertise, with deep understanding of China’s digital/social commerce landscape.
  • Strong business acumen, consumer insight, data analytics and full-funnel digital marketing expertise.
  • Strong stakeholder management, communication and influencing skills across China and APAC matrix organizations.
  • Ability to manage complexity, drive change, lead projects and build high-performing teams.

Responsibilities

  • Lead enterprise digital full-funnel diagnosis to identify business, brand and A&P effectiveness opportunities.
  • Develop and optimize social, KOL and digital planning, intelligence, tracking tools and best practices across categories.
  • Develop and implement short- and long-term data value acceleration strategies, roadmaps and use cases aligned with business needs.
  • Identify external best practices and drive cross-category learning and capability building.
  • Develop and evolve the Consumer Data strategy and application plan.

Skills

Digital marketing
Social media marketing
Brand marketing
Data analytics
Stakeholder management
Cross-APAC collaboration

Education

Bachelor's degree
MBA

Job description

GMP Technologies (S)Pte Ltd is seeking a Marketing professional to lead enterprise digital full-funnel diagnosis, optimise social planning, and advance consumer data strategies. The role emphasizes cross-category learning and building high-performing teams within the China and APAC markets.

Applicants should have a strong background in Digital/Social/Brand Marketing, data analytics, and stakeholder management across global organizations, with experience in beauty, FMCG, or multinational brands

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