APAC Digital & Social Commerce Program Lead

GMP Technologies; Singapore; On-site; SGD 70,000 - 120,000; Full time

Job summary

GMP Technologies in Singapore seeks a senior digital marketing professional to drive enterprise diagnosis across full funnel, leveraging insights to optimize brand and performance. You will collaborate with Category GMs, Finance, and Marketing heads to identify opportunities.

The role requires hands-on experience in social, KOL, and digital commerce, with strong analytics and stakeholder influence to navigate Asia-Pacific markets and changes.

Qualifications

• Experience in Digital/Social/Brand Marketing with media/research exposure.
• Hands-on digital social or digital commerce spending in Marketing from Beauty, Top FMCG or top ranking MNC brands.
• Deep knowledge of China digital/social commerce landscape and analytics.
• Strong business acumen with consumer insight and full funnel digital expertise.
• Proven ability to influence stakeholders and lead cross-functional teams.

Responsibilities

• Deliver enterprise digital full funnel diagnosis for stakeholders.
• Develop and optimize enterprise social and KOL planning, intelligence, tracking, enabling tools/guidance, and partnership ecosystem to drive social effectiveness across categories.
• Delivery of short/long-term data value acceleration strategy with use cases and roadmaps based on business requirements.
• Bring external best practices and roll out cross-category learnings to dial up capabilities.
• Establishment and evolvement of Consumer Data strategy and application plan.

Skills

Digital Marketing

Social/Influencer Marketing

Social Commerce Knowledge

Analytics

Stakeholder Influence

Leadership & Change

Job description

GMP Technologies in Singapore seeks a senior digital marketing professional to drive enterprise diagnosis across full funnel, leveraging insights to optimize brand and performance. You will collaborate with Category GMs, Finance, and Marketing heads to identify opportunities.

The role requires hands-on experience in social, KOL, and digital commerce, with strong analytics and stakeholder influence to navigate Asia-Pacific markets and changes.