Senior Sales Representative - OOH

The Arab Lens; Riyadh; On-site; SAR 120,000 - 180,000; Full time

Job summary

The Arab Lens in Riyadh is seeking a Senior Sales Representative to drive revenue growth and own the full sales cycle, from prospecting to closing and account expansion.

You will develop strategic client relationships, manage opportunities across government, corporate, retail, hospitality and real estate sectors, and coordinate with operations to ensure smooth delivery. Fluency in English is required; Arabic is preferred.

Qualifications

• Bachelor's degree or equivalent in business, marketing, or related field.
• Proven success in B2B sales with revenue targets.
• Strong communication and negotiation skills.
• Experience managing full sales cycle from prospecting to close.

Responsibilities

• Develop and execute sales strategies to achieve revenue targets.
• Own the complete sales cycle including prospecting, qualification, proposal, negotiation, and closure.
• Build and maintain relationships with decision-makers across Riyadh's sectors (government, corporate, retail, hospitality, real estate).
• Generate new business opportunities through networking, referrals, and direct outreach.
• Maintain a strong sales pipeline with accurate forecasting and regular CRM updates.

Skills

B2B sales

Client relationships

Negotiation

Prospecting

Forecasting

Education

Bachelor's degree in Business Administration, Marketing, Sales, or related

Tools

CRM software

MS Excel

Job description

Our client is a growing organization operating within the signage advertising and media production sector. As part of its commercial expansion strategy the company is seeking an experienced Senior Sales Representative based in Riyadh who can drive revenue growth, develop strategic client relationships, and independently manage the complete sales cycle.

The Senior Sales Representative will be responsible for generating new business opportunities, managing key client relationships, and achieving assigned revenue targets. The successful candidate will operate as a full-cycle commercial professional owning the sales process from prospecting and qualification through negotiation, closing, and account expansion. This role requires a highly driven sales professional with strong commercial instincts, an established network in the Riyadh market, and the ability to engage decision-makers across government, semi-government, corporate, retail, hospitality, and real estate sectors.

Responsibilities

• Develop and execute sales strategies to achieve assigned revenue targets.
• Own the complete sales cycle including prospecting client meetings, opportunity qualification, solution presentation, proposal preparation, negotiation, and contract closure.
• Build and maintain strong relationships with key decision-makers across Riyadh s corporate government semi-government retail hospitality and real estate sectors.
• Generate new business opportunities through market intelligence networking referrals and direct outreach.
• Develop and maintain a strong sales pipeline with accurate forecasting and regular CRM updates.
• Identify customer needs and provide suitable signage advertising media production and branding solutions.
• Manage strategic client accounts and identify opportunities for expansion and repeat business.
• Lead commercial negotiations while ensuring alignment with business objectives and profitability targets.
• Coordinate with internal operations and production teams to ensure smooth project handover and delivery.
• Monitor market trends competitor activities and new business opportunities within Riyadh.
• Prepare regular sales reports forecasts and performance updates for management.
• Represent the company professionally during client meetings industry events and networking activities.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Sales, or a related discipline.
• 5+ years of proven B2B sales experience with demonstrated success in achieving revenue targets.
• Strong track record in new business development and client acquisition.
• Proven ability to manage the complete sales process independently.
• Established network with decision-makers in Riyadh across corporate, government, semi-government, retail, hospitality, or real estate sectors is highly preferred.
• Experience in signage, outdoor advertising, media production, branding, events, printing, or related industries is an advantage.
• Strong negotiation, presentation, and communication skills.
• Self-driven with the ability to manage sales activities independently.
• Strong commercial awareness and relationship-building capabilities.
• Fluency in English is required; Arabic proficiency is preferred.