Sales Supervisor

The Saudia Dairy and Foodstuff Company; At Ta'if; On-site; SAR 78,000 - 123,000; Full time

Job summary

The Saudia Dairy and Foodstuff Company seeks a Sales Supervisor to lead a team of salesmen and supervise sales and distribution on assigned routes to achieve targets and KPIs. You will work with ASM/BM to set targets, maintain relationships with key accounts, and ensure replenishment and shelf life compliance across outlets.

Responsibilities include journey planning, training, reporting, and enforcing company policies to deliver reliable product availability and sales performance in a

Qualifications

• Educational level: minimum high school diploma/ certificate
• Specific diploma/education: completed vocational degree in business, marketing or finance
• Minimum experience: Minimum 5 years Van Sales experience or 2 years in a similar job
• Well developed analytical skills
• Friendly though firm
• People management experience
• Languages: English, Arabic preferred
• Other requirements: minimum age 22 yrs, Physically fit, computer literate.

Responsibilities

• Lead and supervise the Salesmen and distribution activities to meet sales targets and KPIs
• Set targets for the sales team and motivate performance to manage routes within costs and parameters
• Obtain market and competitor insights and coordinate action with ASM/BM
• Ensure replenishment targets and product availability per system recommendations
• Execute agreements with Modern Trade/Wholesale customers and maintain relations
• Plan daily journeys to maximize productivity and efficiency
• Monitor product shelf life and ensure non-expired stock and proper rotation
• Initiate sales to new clients on assigned routes
• Enforce company credit policy and manage credit/collection activities
• Oversee asset maintenance and repairs of company resources
• Ensure training for new recruits and ongoing staff development
• Ensure accurate data entry, administration and reporting in MSFA
• Lead daily endorsements with each Salesman to identify improvement opportunities
• Ensure vehicles and uniforms meet company standards for professional appearance

Job description

Purpose of the job

To manage the team of Salesmen and supervise the Sales & Distribution activities for the assigned routes ensuring sales and secondary distribution is in line with the Sales & Distribution policies in order to deliver sales targets and other important KPIs.

Key Accountabilities

• 1. Sales Assist the ASM/BM in setting targets for the sales team, to guide and motivate the sales staff in their performance to effectively manage and control the sales routes in order to realize the sales targets within agreed costs and operational parameters
• 2. Market and competitor insights Obtain and maintain information pertaining to the relevant sales and distribution channels and of competitor activity throughout the area, share and agree with the ASM/BM for appropriate action.
• 3. Deliver Replenishment targets Ensure that all Sales staff are well trained and execute the company’s Replenishment program with excellence. Ensure that products are available in the right quantity and are the freshest possible at all times as per the Replenishment system recommendations.
• 4. Key Accounts/ WS (if applicable) Execute the agreements with Modern Trade / Wholesale customers, in accordance with instructions and to maintain good business relations with the representatives of customers in the designated area.
• 5. Journey Planning Optimize the daily journey planning for the salesmen in the team, in cooperation with the respective salesmen and in alignment with the ASM/BM, in order to plan customer’s routes efficiently and maximizing productivity. Sales Supervisor has to be familiar with and recognized by the customer across his areas of responsibility.
• 6. Product’s Shelf Life Ensure monitoring of the Product’s Shelf Life at the point of sale, to ensure that the reserved product’s space is filled up accordingly and no expired product is displayed, and ensure rotation and wastage control according to company policies and procedures.
• 7. New Customers Initiate and organize sales to new clients in the assigned routes, aligned with the relevant departments and in line with the S&D plans, in order to increase sales.
• 8. Credit Management Execute the approved company credit policy and ensure credit and collection management for all sales in the area, ensuring timely payments.
• 9. Workshop Ensure all company assets are well maintained and initiate repairs/ replacements where necessary.
• 10. People Management Ensure the required number and quality of people, and people management in line with SADAFCO’s HR policies, in order to enable the realization of the S&D targets. Sales Supervisor has to provide training for new recruits and current staff.
• 11. Administration and Reporting Ensure accurate and timely data entry, administration and reporting for the Area, in MSFA according to the S&D policies and procedures.
• 12. Endorsements On a daily basis, lead and conduct effective MSFA (Mobile Sales Force Automation) endorsements with each Salesman by reviewing daily performance and identify opportunities to be actioned and followed up.
• 13. Appearance Ensure that the vehicles are clean and tidy inside and out and that the salesmen’s uniform conforms to the company standard, in order to represent the company professionally and be recognized by customers.

Job Requirement

• Educational level: minimum high school diploma/ certificate
• Specific diploma/education: completed vocational degree in business, marketing or finance.
• Minimum experience: Minimum 5 years Van Sales experience or 2 years in a similar job
• Well developed analytical skills
• Friendly though firm
• People management experience
• Languages: English, Arabic preferred
• Other requirements: minimum age 22 yrs, Physically fit, computer literate.