Marketing Manager -Food & Beverage Retail |Saudi Arabia

Rawaj HCM Jobs; Riyadh; On-site; SAR 167,400 - 223,200; Full time

Job summary

Rawaj HCM Jobs is seeking a Marketing Manager based in Riyadh, Saudi Arabia. The successful candidate will utilize their strategic marketing expertise to enhance brand presence in the coffee industry. With a minimum of 10 years' experience in marketing, specifically within the F&B sector, the Marketing Manager will develop marketing strategies, oversee campaigns across multiple channels, and manage digital presence. Proficiency in English is required, and Arabic is advantageous.

Qualifications

• Minimum 10 years of proven experience as a Marketing Manager.
• Experience specifically within F&B, retail, or hospitality sectors.
• Strong written and verbal communication skills in English; proficiency in Arabic is a significant advantage.

Responsibilities

• Develop and implement comprehensive marketing strategies aligned with business objectives.
• Plan, execute, and oversee marketing campaigns across various channels.
• Manage the brand's digital presence and create engaging content.

Skills

Strategic thinking

Digital marketing

Content creation

Analytical skills

Communication skills

Education

Bachelor's degree in Marketing, Business, or a related field

Job description

Leverage your strategic marketing expertise and creative vision to join a dynamic F&B company specializing in the coffee industry, based in Saudi Arabia. As a Marketing Manager, you will play a central role in driving brand awareness, customer engagement, and business growth through innovative marketing strategies across all channels.

Key Responsibilities:

• Develop and implement comprehensive marketing strategies aligned with business objectives to enhance brand presence and market share
• Plan, execute, and oversee marketing campaigns across digital, social media, in-store promotions, and local events
• Manage the brand's digital presence, creating engaging content for social media platforms, website, and email marketing
• Analyze market trends, customer insights, and competitor activities to identify growth opportunities
• Manage the marketing budget effectively, ensuring campaigns deliver strong ROI
• Collaborate with internal teams (Operations, Product Development) to ensure cohesive brand message and customer experience
• Build and maintain relationships with media, influencers, and strategic partners
• Track and report on campaign performance, using data to inform future strategies

Qualifications & Experience:

• Bachelor's degree in Marketing, Business, or a related field
• Minimum 10 years of proven experience as a Marketing Manager
• Experience must be specifically within F&B, retail, or hospitality sectors (specialty coffee industry experience is highly desirable)
• Demonstrable experience in leading digital marketing, social media, and advertising campaigns
• Excellent strategic thinking, analytical, and problem-solving skills
• Creative mindset with exceptional eye for detail and brand aesthetics
• Strong written and verbal communication skills in English; proficiency in Arabic is a significant advantage