Marketing Manager

Tgp International 3; Riyadh; On-site; SAR 180,000 - 260,000; Full time

Job summary

Seven Al Hamra Food Hall is seeking an experienced Marketing Manager to lead a world-class marketing function for the venue and its F&B brands. The role requires strategic planning, content creation, social media oversight, events activation, and partnerships management, with a strong focus on delivering against the marketing plan, strategy and budget.

The candidate should bring expertise in marketing strategy, digital campaigns, and brand guardianship, ensuring consistency across channels and

Qualifications

• BS/MS degree in marketing or a related field.
• Fluent in Arabic and English.
• Local market knowledge of Saudi Arabia.
• Minimum 5 years’ post-qualification experience.
• Proven experience in digital marketing.
• Experience working on B2C brands.

Responsibilities

• Develop marketing strategy including brand, digital, and communications.
• Plan annual brand strategies, marketing calendar, quarterly plans, and opening launches.
• Oversee social media strategy; approve content calendar and ensure brand consistency.
• Coordinate website development and coordinate with developers; manage photoshoots/videos and briefs.
• Negotiate and manage influencers; develop partnerships aligned with brands.
• Track and report marketing results with weekly and monthly reports.

Skills

Arabic fluency

English fluency

Saudi market knowledge

Digital marketing

B2C marketing

Brand marketing

Education

BS/MS in marketing or related field

Job description

POSITION OVERVIEW:

The Marketing Manager is responsible for establishing and leading a world-class marketing function for

Seven Al Hamra Food Hall. The role to oversee all marketing activities , planning and strategy development,

content creation, marketing implementation, social media management, advertising, reporting and analytics.

and promote all F&B brands across the Food Hall.

Reporting to the Food Hall Operations Manager, this role supports both corporate-level Marketing control

and on-site performance, ensuring the Food Hall operates as per the marketing plan, strategy and budget.

CORE RESPONSIBILITIES:

TGP International – Arabic Marketing Manager (Saudi-based)

• 1. Development of Marketing Strategy including:
• 1. Brand strategy
• 2. Situational analysis
• 3. Digital strategy
• 4. Communications Strategy
• 5. Media Mix & Buying Plan
• 6. Marketing budget
• 7. Work alongside Project Lead/Partner to achieve project objectives
• 8. Develop annual brand strategies, marketing calendar, quarterly marketing plans and opening launch plan
• 9. Plan and execute all marketing activities, including events, activations, and partnerships, media buying
• 10. Liaise and manage any third-party suppliers
• 11. Pre-opening planning and ongoing management for marketing Seven Al Hamra Food Hall to include all F&B brand partners
• 12. Activation strategy including event management for openings/campaign launches
• 13. Oversee social media strategy, approve content calendar and ensure brand consistency across all channels
• 14. Oversight of website development and coordination with developer
• 15. Management of photography and video shoots and creation of briefs
• 16. Influencer negotiation and management
• 17. Develop and recommend partnerships/collaboration that are aligned with brands
• 18. Brand guardian of all customer touchpoints for any client projects
• 19. Overall responsibility for Seven Al Hamra Food Hall brand channels
• 20. Tracking and measuring overall efforts, delivering weekly reports and comprehensive monthly reports.

Requirements

Qualifications & Experience

• 1. BS/MS degree in marketing or a related field
• 2. Fluent in Arabic & English
• 3. Local market knowledge of Saudi Arabia
• 4. Previous marketing hospitality experience
• 5. Proven experience in digital marketing
• 6. Experience working on B2C brands
• 7. Minimum 5 years’ post-qualification experience

Note: This job description reflects key duties and responsibilities of the position and is not to be interpreted as exhaustive.