Director of Marketing

Ennismore; Jeddah; On-site; SAR 300,000 - 480,000; Full time

Benefits offered by this job

Healthcare

Competitive compensation

Global brand family

Job summary

SO/ Jeddah, part of Ennismore, is seeking a Director of Marketing to shape brand storytelling and lead integrated campaigns across digital, PR, and partnerships. You will collaborate with Sales, Revenue Management, and Operations to maximize commercial performance and guest engagement in a luxury lifestyle setting.

You will manage a high-performing team, drive digital presence, and ensure ROI-driven branding while maintaining SO/ brand standards in a fast-paced market.

Qualifications

• 7+ years of marketing leadership in luxury hospitality or premium brands.
• Proven ability to build brands, drive demand and commercial results.
• Strong expertise in digital marketing, social media, PR, content, and brand storytelling.
• Experience leading integrated campaigns, partnerships, and brand activations.
• Commercially minded with strong analytical and budget management skills.

Responsibilities

• Shape and execute the marketing strategy to elevate SO/ Jeddah's brand presence.
• Lead bold, integrated campaigns driving awareness, engagement and revenue.
• Oversee brand, digital, social media, PR, content, and partnerships.
• Collaborate with Sales, Revenue Management, and Operations to maximize performance.
• Drive the hotel's digital presence across web, social, CRM, and paid media.
• Identify trends and market opportunities to keep SO/ ahead of the curve.
• Build relationships with media, influencers, and key brand partners.
• Manage the marketing budget with ROI-focused investments.
• Track performance and optimize campaigns using data and insights.
• Lead and develop a high-performing marketing team.

Skills

Brand strategy

Campaign management

Leadership

Digital marketing

Partnerships

Budget management

Stakeholder management

Saudi market knowledge

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

CRM platforms

Analytics platforms

Job description

SO/ is a coveted collection of hotels, rooted in the world of fashion. Making its stylish debut on the global hotel scene in 2011, SO/ continues to command attention with its avant-garde design and creative approach to the world of luxury

Job Description

We are seeking a bold and creative Director of Marketing to bring the story of SO/ Jeddah to life and position the hotel as one of the city's leading lifestyle destinations. You will drive brand awareness, demand generation, and cultural relevance through innovative campaigns, strategic partnerships, and impactful experiences, while leading a high-performing team and delivering measurable commercial results.

What You Will Create

• Shape and execute the marketing strategy to elevate SO/ Jeddah's brand presence and market position.
• Lead bold, integrated campaigns that drive awareness, engagement, and revenue.
• Oversee brand, digital, social media, PR, content, and partnerships.
• Collaborate with Sales, Revenue Management, and Operations to maximize commercial performance.
• Drive the hotel's digital presence across web, social, CRM, and paid media channels.
• Identify emerging trends, audience insights, and market opportunities to keep SO/ ahead of the curve.
• Build relationships with media, influencers, creatives, and key brand partners.
• Manage the marketing budget, ensuring impactful investments and strong ROI.
• Track performance, analyze results, and optimize campaigns based on data and insights.
• Champion compelling storytelling through creative content, photography, videography, and brand experiences.
• Lead, inspire, and develop a high-performing marketing team.
• Create partnerships and collaborations that enhance visibility, relevance, and revenue.
• Ensure all activities align with SO/ brand standards and business objectives.
• Drive guest engagement, loyalty, and brand advocacy through innovative marketing initiatives.
• Support additional projects and priorities as required by hotel leadership.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 7+ years of marketing experience, including leadership roles within luxury hospitality, lifestyle, or premium consumer brands.
• Proven success in building brands, driving demand, and delivering commercial results.
• Strong expertise in digital marketing, social media, PR, content, and brand storytelling.
• Experience leading integrated campaigns, partnerships, and high-impact brand activations.
• Commercially minded with strong analytical and budget management skills.
• Exceptional leadership, communication, and stakeholder management capabilities.
• Creative thinker with a passion for culture, trends, and guest engagement.
• Strong project management skills with the ability to thrive in a fast-paced environment.
• Experience in the Saudi Arabian market is highly desirable.
• Pre-opening and luxury lifestyle hospitality experience is a plus.
• Proficiency with CRM, marketing, and analytics platforms.

Additional Information

What's in it for you...

• Lots of opportunity to progress and switch it up as part of a global family of brands.
• Great healthcare, competitive salary, and some nice extra perks across the Ennismore family of brands!
• Learning opportunities to broaden your skillset and development that helps you think, make, and thrive at work
• The opportunity to be yourself and collaborate with other bright minds in a relaxed, innovative culture