Brand Manager - Rare Disease

Ipsen Colombia S.A.S; Riyadh; Hybrid; SAR 250,000 - 400,000; Full time

Job summary

Ipsen is seeking a strategic Brand Manager for Rare Disease in Riyadh, Saudi Arabia, hybrid work. You will lead annual brand plans, forecasting, budgeting, and cross-functional collaboration to grow patient-focused initiatives.

This role drives omnichannel campaigns, scientific engagement, and educational events, translating market insights into actionable strategies while ensuring compliance with local regulations.

Qualifications

• Proven pharmaceutical marketing experience with a track record of delivering results.
• Strong expertise in strategic planning, brand management and multichannel campaigns.
• Analytical and financial acumen including forecasting and budget management.
• Fluency in Arabic and English.

Responsibilities

• Develop and execute annual brand and operational plans, including forecasting, budgeting, and competitive analysis.
• Lead the creation of impactful omnichannel campaigns, promotional materials, and digital engagement initiatives.
• Translate market insights and performance data into actionable strategies that accelerate brand growth.
• Drive scientific engagement activities, including training programs, masterclasses, and educational events.
• Partner cross-functionally with Sales, Medical, Regulatory, and Finance teams to ensure aligned execution.
• Manage marketing investments to maximize return while ensuring compliance with local regulations and company standards.

Skills

Brand management

Strategic planning

Multichannel campaigns

Forecasting

Budget management

Pharmaceutical marketing

Arabic

English

Education

Scientific or medical degree

Postgraduate marketing qualification

Job description

Title:Brand Manager - Rare Disease

Company: About Ipsen: Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience. Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation. Our passionate teams in more than 40 countries are focused on what matters and endeavor every day to bring medicines to patients in 88 countries. We build a workplace that champions human-centric leadership and fosters a culture of collaboration, excellence and impact. At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the company’s success. Join us on our journey towards sustainable growth, creating real impact on patients and society! For more information, visit us at https://www.ipsen.com/ and follow our latest news on LinkedIn and Instagram.

Job Description:

Brand Manager, Rare Disease

Location: Riyadh, Saudi Arabia (Hybrid)

At Ipsen, we are committed to improving patients' lives through innovation and collaboration. We are seeking a strategic and entrepreneurial Brand Manager, Rare Disease to lead the development and execution of marketing strategies that drive brand growth and enhance patient impact across the Kingdom of Saudi Arabia.

What You'll Do

• Develop and execute annual brand and operational plans, including forecasting, budgeting, and competitive analysis.
• Lead the creation of impactful omnichannel campaigns, promotional materials, and digital engagement initiatives for healthcare professionals and key opinion leaders.
• Translate market insights and performance data into actionable strategies that accelerate brand growth.
• Drive scientific engagement activities, including training programs, masterclasses, and educational events.
• Partner cross-functionally with Sales, Medical, Regulatory, and Finance teams to ensure aligned and effective execution.
• Manage marketing investments to maximize return while ensuring compliance with local regulations and company standards.

What You'll Bring

• Proven pharmaceutical marketing experience with a track record of delivering business results.
• Strong expertise in strategic planning, brand management, and multichannel campaign execution.
• Solid analytical and financial acumen, including forecasting and budget management.
• Scientific or medical degree required; postgraduate marketing qualification is an advantage.
• Experience within multinational healthcare organizations and product launches is preferred.
• Fluency in Arabic and English.

Why Ipsen

Join a purpose-driven organization where innovation, patient focus, and collaboration shape everything we do. You'll have the opportunity to influence strategy, lead meaningful initiatives, and make a lasting impact in the rare disease community across Saudi Arabia.

We are committed to creating a workplace where everyone feels heard, valued, and supported; where we embrace “The Real Us”. The value we place on different perspectives and experiences drives our commitment to inclusion and equal opportunities. When we include diverse ways of thinking, we make more thoughtful decisions and discover more innovative solutions. Together we strive to better understand the communities we serve. This means we also want to help you perform at your best when applying for a role with us. If you require any adjustments or support during the application process, please let the recruitment team know. This information will be handled with care and will not affect the outcome of your application.

At Ipsen, each employee makes a real impact. Our teams are passionate about what they do because they care about making a difference in patients’ lives. We invest in our employees to support life-changing projects that create positive impact for patients and society.