Brand Growth Lead, FMCG - Jeddah

Converge

Jeddah

On-site

SAR 180,000 - 260,000

Full time

4 days ago

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Job summary

Converge seeks a Brand Manager based in Jeddah to lead brand development and drive growth across its FMCG portfolio. The role focuses on local consumer needs, market opportunities, and strong cross-functional collaboration with commercial teams to strengthen brand positioning and marketing execution in the Saudi market.

The ideal candidate should have 7+ years in brand management within FMCG, proven experience in brand strategy and launches, and a deep understanding of Saudi consumer dynamics to

Qualifications

7+ years of brand management experience within FMCG.
Proven experience developing and executing brand strategies and marketing plans.
Strong understanding of Saudi consumer behaviour and local market dynamics.
Experience managing brand performance and supporting product launches.
Ability to align marketing initiatives with commercial objectives.
Strong analytical skills and the ability to evaluate brand performance.
Effective stakeholder management and cross-functional collaboration skills.

Responsibilities

Lead brand development and drive growth within the product portfolio.
Develop and execute brand plans reflecting local consumer needs and market opportunities.
Collaborate with commercial and cross-functional teams to strengthen brand positioning and support marketing initiatives.

Skills

Brand management

Marketing plans

Saudi consumer behavior

Brand performance

Stakeholder management

Cross-functional collaboration

Analytical skills

Job description

The ideal candidate should have 7+ years in brand management within FMCG, proven experience in brand strategy and launches, and a deep understanding of Saudi consumer dynamics to

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