Advisory Marketing Lead — Digital Campaigns & Growth

CBRE Group, Inc.; Riyadh; On-site; SAR 120,000 - 180,000; Full time

Job summary

CBRE Group, Inc. is seeking a marketing professional to plan, execute and optimize integrated campaigns for the Advisory business line across the Regional Headquarter (RHQ). You will work with leaders and the Marketing & Communications team to drive brand visibility and demand through digital channels.

The role requires 4–6 years of experience, strong digital capabilities, and collaboration across stakeholders to deliver measurable results and maintain brand consistency.

Qualifications

• Bachelor’s degree in marketing, communications, business administration or related field.
• 4–6 years of marketing experience in professional services or B2B environments.
• Arabic-speaking preferred; English proficiency required.

Responsibilities

• Support development and execution of the annual marketing plan for Advisory across RHQ.
• Plan, manage and execute integrated campaigns across digital, social, content, email, PR and events.
• Develop digital campaigns on LinkedIn, Google and email channels to boost visibility and lead generation.
• Monitor performance, analyze metrics, and recommend optimizations to improve ROI.
• Support website content, landing pages and SEO initiatives.
• Manage email marketing and lead nurturing with internal and external teams.
• Coordinate marketing projects with stakeholders, agencies and vendors inside budget and brand standards.
• Monitor market trends and share insights with business stakeholders.
• Contribute to thought leadership content, presentations and marketing collateral.
• Ensure materials comply with CBRE Advisory brand standards and guidelines.
• Track campaign performance with monthly/quarterly reporting and highlight learnings.
• Build strong relationships to support business growth objectives.

Skills

Digital marketing

Campaign optimization

Content marketing

Stakeholder engagement

Project management

English communication

Education

Bachelor's degree in marketing/communications/business

Tools

LinkedIn Campaign Manager

Google Analytics

Google Ads

CRM systems

Marketing automation tools

Adobe Creative Suite

Job description

CBRE Group, Inc. is seeking a marketing professional to plan, execute and optimize integrated campaigns for the Advisory business line across the Regional Headquarter (RHQ). You will work with leaders and the Marketing & Communications team to drive brand visibility and demand through digital channels.

The role requires 4–6 years of experience, strong digital capabilities, and collaboration across stakeholders to deliver measurable results and maintain brand consistency.