Vaccines Junior Brand and Customer Manager

MSD Malaysia; Oeiras; Híbrido; EUR 32 000 - 52 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Hybrid Work Model

Visa Sponsorship

Resumo da oferta

MSD Malaysia seeks a Vaccines Junior Brand and Customer Manager to lead local brand planning, develop customer segmentation, and coordinate cross-functional input for strategy execution in the Portugal market.

You will forecast sales investments, manage multichannel programs, and align brand priorities with customer needs while collaborating with Medical Affairs, Market Access, and Policy teams. Fluency in Portuguese and English is required.

Qualificações

• University degree in Pharmaceutical Sciences, another health-related discipline, or Management.
• Minimum of two years of experience in the pharmaceutical, biotech, vaccines, or broader healthcare industry.
• Experience in marketing, brand planning, customer planning, or a comparable commercial role.
• Strong understanding of foundational marketing strategy, segmentation, customer insight generation, and brand plan development.
• Ability to develop customer strategies and multichannel branded programs that support business objectives and customer needs.
• Fluency in Portuguese and medium to high level of English proficiency.

Responsabilidades

• Lead local Brand Committees and drive discipline in brand planning, governance, and prioritization.
• Develop customer segmentation, strategies, and plans based on customer needs, drivers, barriers, and cross-functional input.
• Represent country customer and brand needs in internal taskforces and planning forums.
• Support forecasting, planning, and tracking of sales, investments, activities, and resources for the brand.
• Implement marketing strategy and multichannel branded programs in alignment with brand priorities and customer needs.
• Create, adapt, manage, and coordinate brand content across platforms and timings.
• Track performance metrics and use insights to optimize implementation and maximize brand sales.
• Develop Scientific Leader plans in alignment with brand strategy, customer needs, and medical and compliance guidance.
• Interact with Scientific Leaders in a compliant and customer-focused manner, and support scientific congresses, speaker programs, and advisory boards.
• Collaborate with Medical Affairs, Market Access, Policy, Communications, and other internal partners to ensure scientific accuracy, consistency, and compliant execution.

Conhecimentos

Brand Management

Brand Planning

Customer Insights

Market Analysis

Data Analysis

Project Management

Agile

Portuguese Fluency

English Proficiency

Formação académica

Pharmaceutical Sciences

Health-related Degree

Management

Ferramentas

CRM

Data Dashboards

Descrição da oferta de emprego

Job Description

An exciting opportunity has arisen for a Vaccines Junior Brand and Customer Manager. Reporting to the Business Unit Director and as part of the Marketing Team, this role will be responsible for developing customer segmentation, brand strategy, and customer plans that reflect local market needs and support business objectives. The role represents country customer and brand needs in internal taskforces and works closely with cross-functional teams to ensure strong alignment between strategy, customer insight, and implementation. With a strong focus on different stakeholders, implementation excellence, and brand performance, this position leads local brand planning, supports forecasting of sales and investments, manages multichannel branded and unbranded programs, and coordinates stakeholder engagement initiatives.

What you will do

Bring energy, knowledge, innovation and leadership to carry out the following: Lead local Brand Committees and drive discipline in brand planning, governance, and prioritization. Develop customer segmentation, strategies, and plans based on customer needs, drivers, barriers, and cross-functional input. Represent country customer and brand needs in internal taskforces and planning forums. Support forecasting, planning, and tracking of sales, investments, activities, and resources for the brand. Implement marketing strategy and multichannel branded programs in alignment with brand priorities and customer needs. Create, adapt, manage, and coordinate brand content across platforms and timings. Track performance metrics and use insights to optimize implementation and maximize brand sales. Develop Scientific Leader plans in alignment with brand strategy, customer needs, and medical and compliance guidance. Interact with Scientific Leaders in a compliant and customer-focused manner, and support scientific congresses, speaker programs, and advisory boards. Collaborate with Medical Affairs, Market Access, Policy, Communications, and other internal partners to ensure scientific accuracy, consistency, and compliant execution.

What skills you will need

University degree in Pharmaceutical Sciences, another health-related discipline, or Management. Minimum of two years of experience in the pharmaceutical, biotech, vaccines, or broader healthcare industry. Experience in marketing, brand planning, customer planning, or a comparable commercial role. Strong understanding of foundational marketing strategy, segmentation, customer insight generation, and brand plan development. Ability to develop customer strategies and multichannel branded programs that support business objectives and customer needs. Analytical mindset with ability to use market data, customer insights, CRM information, dashboards, and performance metrics to inform decisions. Project management skills, with ability to coordinate multiple activities, platforms, timelines, and stakeholders. Strong collaboration and communication skills, with ability to work effectively in cross-functional and agile environments. Ability to understand scientific and clinical information and apply it appropriately within brand planning and customer engagement. Strong growth mindset, demonstrating a commitment to continuous learning, self-development, and the ability to adapt effectively in a fast-changing healthcare and commercial environment. Fluency in Portuguese and medium to high level of English proficiency. Brand Management, Brand Management, Business Decisions, Business Sales, Creative Campaign Development, Customer Insights, Customer Segmentation, Data Analysis, Digital Marketing, Engagement Strategies, Healthcare Marketing, Interpersonal Relationships, Market Analysis, Market Forecasts, Marketing Management, Marketing Strategy Implementation, Market Opportunity Analysis, Market Research, Market Segmentation, Opportunity Management, Product Development, Product Management, Product Segmentation, Project Management, Sales Analysis

Why Join Us?

As a company, we keep the patient at the very heart of all that we do and strive to find solutions and treatments for some of the world’s most challenging healthcare needs. We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. This role offers the opportunity to work in a dynamic, changing healthcare environment, combining scientific credibility, customer focus, digital capability and commercial judgement. It is designed for someone who is results-oriented, accountable and motivated to deliver impact across territory, accounts and patient pathways. Employee Status: Regular Relocation: VISA Sponsorship: Travel Requirements: Flexible Work Arrangements: Hybrid Shift: Valid Driving License: Hazardous Material(s): Job Posting End Date: 09/28/2026 A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Our company is a global health care leader with a diversified portfolio of prescription medicines, vaccines and animal health products. The difference between potential and achievement lies in the spark that fuels innovation and inventiveness; this is the space where we have codified our legacy for over a century. Our success is backed by ethical integrity, forward momentum, and an inspiring mission to achieve new milestones in global healthcare.