Senior Growth Strategist, Paid Search

Indie Campers; Lisboa; On-site; EUR 60,000 - 90,000; Full time

Job summary

Indie Campers is seeking a Growth Senior Specialist to lead paid search initiatives that drive nights offered and optimize COS. You will work with the Growth and Revenue Management teams to implement data-driven strategies across Google Ads and Bing Ads, monitoring performance and driving profitability.

The role requires 6+ years in paid search, a strong track record in campaign optimization, and fluency in English.

Qualifications

• Bachelor's degree required in a related field.
• Strong understanding of paid search strategies and best practices.
• Excellent organizational and time management skills.
• Strong problem-solving and analytical abilities.
• Effective communication and interpersonal skills.
• Proficiency in paid search tools and platforms (Google Ads, Bing Ads).
• Ability to work in a fast-paced environment and manage multiple tasks.
• Fluency in English is mandatory.

Responsibilities

• Develop and implement paid search strategies to increase qualified demand through paid search channels.
• Manage and optimize paid search campaigns across platforms (Google Ads, Bing Ads).
• Monitor and analyze campaign performance data to identify trends and optimization opportunities.
• Optimize cost per night sold while meeting revenue targets.
• Manage paid search budgets and ensure efficient allocation of resources.
• Track and report key KPIs: nights offered, cost per night sold, COS.
• Align paid search strategies with overall business goals via cross-functional collaboration.
• Identify opportunities for process improvement and innovation in paid search activities.
• Stay informed about industry trends and best practices.

Skills

Paid search strategy

Campaign management

Performance analytics

Budget management

Cross-functional collaboration

Time management

Communication skills

Attention to detail

English fluency

Education

Bachelor's degree in Marketing, Business, Communications, or a related field

Tools

Google Ads

Bing Ads

Job description

Indie Campers is seeking a Growth Senior Specialist to lead paid search initiatives that drive nights offered and optimize COS. You will work with the Growth and Revenue Management teams to implement data-driven strategies across Google Ads and Bing Ads, monitoring performance and driving profitability.

The role requires 6+ years in paid search, a strong track record in campaign optimization, and fluency in English.