Remote GTM Principal, EMEA — Market & Deals Leader

TheSoul Publishing Group; Lisboa; Remote; EUR 120,000 - 180,000; Full time

Benefits offered by this job

Remote work within Europe and beyond

Travel to client sites 30-60%

Job summary

TheSoul Publishing Group is seeking a GTM Principal to open and own a market for Valis, its AI-native platform, from first conversation to signed contract. You will own CEO relationships, run demos, negotiate, and guide renewal and expansion with the deployment lead, turning platform insights into real business outcomes.

We operate as a remote-first team across 85+ countries, with travel to client sites (~30-60%), and you will leverage AI agents and real-time data to drive growth and impact.

Qualifications

• 10+ years in a commercial career.
• Full-cycle closing: you have personally taken complex six-figure deals from cold start to signature, and at least once opened a market, region or segment on your own.
• Demand creation: you have sold something the buyer was not out shopping for, or grown a deal far beyond what the client first had in mind.
• Advisory presence: owner-CEOs take your view on how their company runs seriously, and you can point to a client relationship that continued after the deal closed.
• Hands-on AI: you can walk us through workflows you have automated for yourself or your team using real LLM tools and agents, and you can run the product demo yourself.
• Self-sourced pipeline: you can show where your deals actually came from.

Responsibilities

• Own a market - an industry, a region, a founder community or an investor ecosystem - and decide how to open it. Every client starts with a conversation you created.
• Run the first meeting and the demo on your own, carrying the room through architecture, data and security questions.
• Lead the deal through offer, negotiation and contract, with a deployment lead and forward-deployed engineers behind you for the build.
• After go-live, advise the CEO together with the deployment lead: read what the platform shows about how the company actually works and turn it into decisions.
• Own renewal and expansion on your accounts, with consultative selling on live company data.

Skills

Full-cycle closing

Demand creation

Advisory presence

Hands-on AI

Self-sourced pipeline

Job description

TheSoul Publishing Group is seeking a GTM Principal to open and own a market for Valis, its AI-native platform, from first conversation to signed contract. You will own CEO relationships, run demos, negotiate, and guide renewal and expansion with the deployment lead, turning platform insights into real business outcomes.

We operate as a remote-first team across 85+ countries, with travel to client sites (~30-60%), and you will leverage AI agents and real-time data to drive growth and impact.