Marketing Director (AI & GTM Systems)

Huzzle; Portugal; Remote; EUR 70,000 - 120,000; Full time

Benefits offered by this job

Fully Remote

Career Growth

Peer Community

Ongoing Support

Job summary

Huzzle is hiring a Marketing Leader with a performance-driven, GTM engineering mindset to own and scale demand generation across outbound, inbound, and brand channels.

This is a hybrid Marketing Leader + Marketing Engineer role that designs and executes systems that directly generate pipeline, not just leads, using Clay and Claude to build automated, signal-driven growth engines.

Qualifications

• Proven experience in performance, growth, or demand generation.
• Hands-on with Clay (non-negotiable).
• Strong experience with Claude for marketing workflows (non-negotiable).
• Experience building automated GTM or marketing systems.
• Background in B2B SaaS or outbound-driven environments.
• Experience owning marketing budgets and performance metrics.
• CRM systems and attribution knowledge.
• Analytical mindset focused on pipeline, revenue, and unit economics.

Responsibilities

• Own and scale MQL generation and pipeline contribution.
• Build signal-based marketing systems aligned with outbound GTM motions.
• Design and execute performance marketing campaigns tied to revenue.
• Use Clay to enrich data, orchestrate workflows, and power outbound/inbound campaigns.
• Leverage Claude for messaging, content generation, personalization, and workflow automation.
• Develop automated marketing systems using AI and no-code tools (e.g., n8n).
• Optimize MQL → SQL conversion rates in collaboration with sales/GTM teams.
• Manage and optimize marketing spend and CAC efficiency.
• Drive content and campaign strategy with direct pipeline attribution.
• Analyze and iterate on cost per MQL and pipeline ROI.

Skills

Performance marketing

Growth marketing

Demand generation

Clay

Claude

Automated GTM systems

B2B SaaS

CRM & attribution

Budget management

Analytics & pipeline

Tools

Claude

Clay

n8n

Smartlead

HeyReach

Job description

About Huzzle

At Huzzle, we connect high-performing professionals with global companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries like SaaS, MarTech, FinTech, and EdTech. We match top sales talent to full-time remote roles where they’re hired directly into client teams and provided ongoing support by Huzzle.

About the Company

Our client is an AI-first GTM (Go-To-Market) systems company founded by experienced revenue leaders. They build end-to-end automated revenue engines that transform market signals into qualified pipeline using AI agents, workflow automation, and scalable data infrastructure.

Their stack combines tools like workflow automation platforms, enrichment systems, CRM integrations, and custom AI agent orchestration layers—serving high-growth companies scaling from $1M to $100M+ ARR.

Role Type: Full-time

Engagement: Independent Contractor

Hours: US Timezone

Job Summary

We’re hiring a Marketing Leader with a performance-driven, GTM engineering mindset to own and scale demand generation across outbound, inbound, and brand channels.

This is a hybrid Marketing Leader + Marketing Engineer role, where you will design and execute systems that directly generate pipeline not just leads.

You’ll leverage tools like Clay and Claude to build automated, signal-driven growth engines.

Key Responsibilities

• Own and scale MQL generation and pipeline contribution
• Build signal-based marketing systems aligned with outbound GTM motions
• Design and execute performance marketing campaigns tied to revenue
• Use Clay to enrich data, orchestrate workflows, and power outbound/inbound campaigns
• Leverage Claude for messaging, content generation, personalization, and workflow automation
• Develop automated marketing systems using AI and no-code tools (e.g., n8n)
• Optimize MQL → SQL conversion rates in collaboration with sales/GTM teams
• Manage and optimize marketing spend and CAC efficiency
• Drive content and campaign strategy with direct pipeline attribution
• Analyze and iterate on cost per MQL and pipeline ROI

Requirements

• Must-Haves
  • Proven experience in performance marketing, growth marketing, or demand generation
  • Hands‑on expertise with Clay (non‑negotiable)
  • Strong working experience using Claude for marketing, automation, or GTM workflows (non‑negotiable)
  • Experience building automated GTM or marketing systems
  • Background in B2B SaaS or outbound‑driven environments
  • Experience owning marketing budgets and performance metrics
  • Strong understanding of CRM systems and attribution models
  • Analytical mindset focused on pipeline, revenue, and unit economics
• Nice-to-Haves
  • Prior experience in a startup or agency environment
  • Familiarity with tools like Smartlead, HeyReach, n8n
  • Experience working with GTM Engineering or RevOps teams
  • Deep interest in AI workflows, automation, and systems thinking
  • “Builder mentality” with strong execution speed and ownership

Benefits

Fully Remote: Work from anywhere with international teams

Career Growth: Join companies in SaaS, MarTech, and B2B services

Peer Community: Connect with high-performing sales professionals in our network

Ongoing Support: Receive guidance from Huzzle before and after placement