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Lebull.pt is seeking a Product Manager to own the end-to-end player experience across app and web in Portugal. You will translate growth insights into product improvements to increase LTV and marketing efficiency.
Responsibilities include owning the product roadmap, prioritising features to boost conversion and retention, ensuring regulatory compliance, and collaborating with Growth, Brand, Tech, and Country teams to deliver measurable outcomes.
About Lebull.pt: Lebull.pt is a licensed and regulated sportsbook and casino operator in Portugal. We are passionate about delivering an exciting, safe, and responsible online gaming experience.
Role Purpose: Own the end-to-end player experience across app and web, driving improvements in conversion, engagement, and retention. Ensure Lebull's product (iOS & Android, web) becomes a competitive advantage by translating growth insights into product improvements that increase LTV and marketing efficiency.
Core Responsibilities: 1. Product Ownership:
Own Lebull's app (iOS & Android) and website experience;
Define and manage the product roadmap aligned with business and growth priorities;
Prioritise features based on impact on conversion, retention, and engagement;
Ensure product features comply with regulatory requirements and responsible gaming standards.
2. Funnel & Conversion Optimisation:
Improve key conversion steps: registration, KYC, first deposit;
Identify friction points and lead initiatives to improve user journey performance;
Work closely with Marketing to translate data into product improvements.
3. Retention & Engagement:
Define and improve retention mechanics (gamification, user journeys, in-app engagement);
Collaborate with Promo and CRM teams on feature-driven retention strategies;
Increase user frequency and long-term value (LTV).
4. Product Strategy & Roadmap:
Define product priorities based on user data, competitive benchmarking, and market trends;
Ensure Lebull remains competitive vs leading operators in Portugal.
5. Cross-Functional Collaboration:
Work closely with Growth, Brand, Tech, and Country Manager;
Translate business needs into clear product requirements.
6. Delivery & Execution:
Own product backlog and prioritisation;
Work with tech teams and project managers to ensure timely delivery;
Ensure features are delivered with clear success metrics.
Key KPIs:
Ideal Profile:
What This Role Is Not: