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Lead Video Copywriter: Drive Performance & Brand Voice
Job summary
A leading marketing firm is seeking a Performance Marketing Copywriting Lead to elevate their copywriting function. Responsibilities include driving performance across paid media, managing creative contributors, and developing effective messaging strategies. Successful candidates will have 4–6 years of experience in performance marketing, strong analytical skills, and proficiency in crafting compelling video scripts. Competitive compensation and a remote-first culture offered.
Benefits
Qualifications
- 4–6 years of performance marketing copywriting experience.
- 2+ years managing writers or creative contributors.
- Strong analytical skills to interpret campaign data.
Responsibilities
- Own the brand writing strategy across all paid media channels.
- Analyze campaign data to guide ongoing optimizations.
- Lead the development of compelling video scripts.
Skills
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.