Remote B2C Growth Leader for App & Lifecycle

Jobgether SRL; Polska; Remote; PLN 320,000 - 520,000; Full time

Benefits offered by this job

Remote work from anywhere

Full-time contractor position

Budget for experimentation

Job summary

Jobgether SRL in Poland is seeking a Head of B2C Growth to own the full growth engine across acquisition, activation, retention and LTV. You will drive multichannel strategies (search, paid social, email, push, web, app) with a strong focus on making the app the primary user channel.

You will lead cross-functional teams, manage the growth budget, and build AI-powered workflows to scale across markets while collaborating with Product and Marketing.

Qualifications

• Proven track record growing B2C products across channels and markets.

Responsibilities

• Define and execute the B2C growth strategy across channels, markets, segments and budgets.
• Build and optimize multichannel acquisition programs and measure CPL, CAC, payback, and other metrics.
• Make the mobile app a core growth channel by driving installs and engagement.
• Own the full user lifecycle from activation to LTV and identify drop-offs.
• Lead paid media teams and mentor specialists to raise execution standards.
• Prepare the growth engine for international scaling and future playbooks.
• Develop AI-powered workflows and test growth hypotheses with data-driven decisions.

Skills

Multichannel growth

App growth

AI fluency

Leadership

Analytical thinking

Communication

English fluency

Ownership

Education

Bachelor's degree (preferred)

Tools

Claude

Cowork

Code

Mixpanel

HubSpot

Job description

Jobgether SRL in Poland is seeking a Head of B2C Growth to own the full growth engine across acquisition, activation, retention and LTV. You will drive multichannel strategies (search, paid social, email, push, web, app) with a strong focus on making the app the primary user channel.

You will lead cross-functional teams, manage the growth budget, and build AI-powered workflows to scale across markets while collaborating with Product and Marketing.