Head of Organic Growth & Web Performance (Hybrid)

Bitpanda; Kraków; Hybrid; PLN 353,000 - 530,000; Full time

Benefits offered by this job

Hybrid working model

Stock option plan

OpenUP coaching and mental wellbeing

3 extra paid days off after 6 months

Udemy online courses

Discounts and rewards from partners

Gender-neutral new parent leave (up to

Job summary

Bitpanda is seeking a Head of Organic Search to rebuild and optimize our growth engine. You will own bitpanda.com end to end across technical SEO, content authority and conversion, driving international performance and conversion improvements from day one.

You will report to the CGO and collaborate with Engineering, Analytics and Creative to execute a fix roadmap and scale multilingual growth across markets.

Qualifications

• Experience owning organic search for a large multilingual consumer business.
• Ability to combine technical SEO, content authority and conversion optimization.
• Proven track record turning crawl/indexing issues into engineering priorities.

Responsibilities

• Set the organic growth strategy, roadmap and targets from the fixed roadmap.
• Own technical SEO, site architecture, international search and content standards.
• Own website conversion: landing pages, web-to-app flows and CRO cadence.
• Translate crawl/indexing/performance issues into engineering priorities.
• Lead the SEO team and justify required roles with evidence.

Skills

Technical SEO

Content Authority

Conversion Optimisation

Team Leadership

Multilingual SEO

Tools

Screaming Frog

Google Analytics 4

Job description

Bitpanda is seeking a Head of Organic Search to rebuild and optimize our growth engine. You will own bitpanda.com end to end across technical SEO, content authority and conversion, driving international performance and conversion improvements from day one.

You will report to the CGO and collaborate with Engineering, Analytics and Creative to execute a fix roadmap and scale multilingual growth across markets.