Gift Cards Growth Architect

G2a; Rzeszów; Hybrid; PLN 210,000 - 280,000; Full time

Benefits offered by this job

Hybrid work model

G2A discount codes

Welcome pack

Life insurance

Medical care

Multisport card

Ergonomic workplace equipment

Job summary

G2A is seeking a seasoned Category Manager for Gift Cards who will own the end-to-end development of the Gift Cards category. You will lead strategy, assortment, sourcing, pricing, and marketing initiatives to drive GMV and profitability.

You will build relationships with key brands and partners, analyze market data, and shape expansion into new markets and segments, while collaborating with cross-functional teams to deliver measurable growth.

Qualifications

• 5+ years of experience in the Gift Cards industry (issuer, distributor, aggregator, retailer, marketplace, or digital platform).
• Deep understanding of Gift Cards ecosystem, pricing, margins, and distribution channels.
• Experience building/developing a category or business line and owning commercial performance.
• Strong ability to translate market knowledge into growth opportunities.

Responsibilities

• Manage Gift Cards category end-to-end, driving development, GMV, revenue growth and profitability.
• Develop strategy, expand assortment, sourcing, pricing and identify priority markets.
• Build relationships with brands, issuers, distributors and aggregators with attractive terms.
• Set and optimize pricing, margins, promotions, and product mix based on dynamics.
• Collaborate with Marketing, Product, and CRM to go-to-market and drive customer acquisition and repeat purchases.
• Identify opportunities for growth across digital goods, markets, customer segments, and use cases.
• Act as internal market expert and translate industry insights into actionable recommendations.

Skills

Gift Cards

Category ownership

Pricing & margins

Sourcing & partnerships

Customer behavior

Data-driven decisions

Entrepreneurial mindset

Cross-functional collaboration

Negotiation skills

Job description

G2A is seeking a seasoned Category Manager for Gift Cards who will own the end-to-end development of the Gift Cards category. You will lead strategy, assortment, sourcing, pricing, and marketing initiatives to drive GMV and profitability.

You will build relationships with key brands and partners, analyze market data, and shape expansion into new markets and segments, while collaborating with cross-functional teams to deliver measurable growth.