Content Development Excellence Specialist

Allegro; Warszawa; Hybrid; PLN 120,000 - 180,000; Full time

Benefits offered by this job

Flexible hours

Hybrid model (4/1)

30 remote days

Annual bonus

Cafeteria benefits

English classes

Training budget

Volunteer day off

Social events

Job summary

Allegro is seeking a content marketing professional to shape and execute content strategies for its B2B segment. You will co-create materials, manage calendars, and collaborate with Marketing, PR, UX, and CRM to ensure consistent messaging and strong performance across channels.

The role emphasizes analytical decision-making, cross-functional collaboration, and a proactive, detail-oriented approach. A hybrid work model with remote options is offered, supporting diverse internal projects and

Qualifications

• 2+ years of experience in a similar role with demonstrated achievements.
• Ability to produce high-quality content across formats.
• Strong understanding of digital marketing and SEO basics.
• Analytical mindset with KPI-driven optimizations.
• Proactive, organized, and able to manage multiple projects.

Responsibilities

• Co-create strategy for content distribution and promotion in Allegro’s B2B segment.
• Plan and execute content marketing activities, maintain the content calendar, manage production.
• Create and co-create marketing materials (articles, case studies, infographics, videos, e-books, reports).
• Distribute content across channels (web, social, newsletters) with cross-team collaboration.
• Ensure UX and messaging consistency across materials; monitor performance and KPIs.

Skills

Content marketing

SEO principles

Analytical skills

Project management

Creative mindset

Independent work

Job description

• Co-creating the strategy for content distribution and promotion activities in Allegro’s B2B segment. Contributing to the development of content marketing initiatives aligned with the company’s communication and sales objectives
• Planning and executing content marketing activities – developing and maintaining the content calendar, managing the content production process
• Creating and co-creating various types of marketing materials – expert articles, case studies, infographics, promotional videos and animations, e-books, industry reports, guides, etc., in cooperation with internal and external partners
• Distributing and promoting content across communication channels – websites, social media, newsletters, etc., in collaboration with other teams
• Collaborating with Marketing, PR, UX, Graphic Design, CRM, and other teams on communication projects
• Ensuring UX and message consistency across all published materials
• Monitoring performance and effectiveness – preparing reports and analyses, measuring KPIs, and recommending improvements.

This is the right job for you if you have:

• At least 2 years of experience in a similar position, supported by proven achievements.
• Ability to create high-quality content in various marketing formats.
• Practical knowledge of digital marketing and a good understanding of SEO principles.
• Strong analytical skills, with the ability to draw conclusions and recommend effective actions.
• Creative approach to assigned tasks.
• Proactive and independent in day-to-day work.
• Experience in project management is an advantage.
• Attention to detail and commitment to delivering high-quality results.
• Excellent organizational and time management skills.
• The ability to communicate freely and effectively in English (B2/C1).
• Experience in the e-commerce industry will be considered an asset.

What we offer:

• Flexible working hours in a hybrid model (4/1) - our hours can start between 7:00 a.m. and 10:00 a.m. We also have 30 days of occasional remote work.
• Annual bonus based on your annual performance and company results.
• Well-located offices (with e.g. fully equipped kitchens, bicycle parking, terraces full of greenery) and excellent work tools (e.g., raised desks, ergonomic chairs, interactive conference rooms).
• A wide selection of fringe benefits in a cafeteria plan - you choose what you like (e.g. medical, sports or lunch packages, insurance, purchase vouchers).
• English classes that we pay for related to the specific nature of your job.
• A training budget, inter-team tourism and an internal learning platform where you will find multiple trainings.
• An additional day off for volunteering, which you can use alone, with a team, or with a larger group of people connected by a common goal.
• Social events for Allegro people - Spin Kilometers, Family Day, Fat Thursday, and many other occasions we enjoy.

And that's just the beginning! You can read more about the benefits here.

#goodtobehere means that:

• You will shape the future of e-commerce - creating innovative, pioneering solutions that set new market standards. We have over 21 million active buyers across 6 countries and collaborate with more than 164k Partners.
• You will join a team you can always count on - we have on board top-class specialists who have sharing knowledge, experience, and best practices in their DNA. Want to get to know them better? Listen to the Allegro Podcast.
• You will be part of a team that always aims to stay one step ahead of the market - we act quickly, dynamically, and at the highest level, because only then we can genuinely shape the future of e-commerce.
• You will build your own development path - with access to diverse business areas, large-scale international projects, internal mobility, inter-team tourism, and regular feedback from your manager, you will drive your growth.
• You will see that mistakes are opportunities to learn - we believe that no matter how well we execute, we can always get better.