Commercial Manager Food Service Bakery Products Poland

Vandemoortele; Łódź; On-site; PLN 180,000 - 300,000; Full time

Job summary

Vandemoortele in Poland is seeking a Commercial Manager Food Service Bakery Products Poland to drive the professional channel. You will lead strategic go-to-market efforts, manage key accounts, and oversee pricing, promotions and listings to achieve growth targets.

The role requires building cross-functional relationships with Marketing, Supply Chain and R&D to align launches and demand planning, while coaching a high-performing sales team across distributed regions.

Qualifications

• Proven track record as a successful commercial leader (min 10 years).
• Experience building and leading teams of 10+ employees, including remote/geographically dispersed sales organizations.
• Strong track record of driving profitable growth with turnover above €10 million, achieving revenue, volume and margin targets.

Responsibilities

• Define and execute the go-to-market strategy for the Food Service (Professional) channel in Poland, translating it into targets and action plans per distributor, end-user segment and geographic area.
• Build and maintain strong relationships with professional key accounts; negotiate annual agreements, promotional plans and listing strategies.
• Ensure optimal shelf presence and category positioning; drive penetration and leadership in the professional channel.
• Monitor market trends, competitor activity, pricing dynamics and end-user needs; translate insights into actionable recommendations.
• Lead, coach and develop the professional sales team, including Account Managers and Technical Sales Reps; foster accountability and performance.
• Coordinate with Marketing, Supply Chain, Customer Care and R&D to support launches, promotions and demand planning; collaborate with central Marketing on campaigns.

Job description

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Commercial Manager Food Service Bakery Products Poland

Vandemoorteleis a leading European food group that manufactures and sells high-quality food products. Vandemoortele has two business lines; one in frozen bakery products and one in margarines, culinary oils and fats.The Vandemoortele headquarters are located in Ghent, Belgium.

To support our continuous growth in Bakery in Poland, we are looking for a Commercial Manager Food Service Bakery Products Poland

Key responsibilites :

• Commercial strategy: Define and execute the Food Service (Professional) channel go-to-market strategy, translating it into targets and action plans per distributor, end-user segment and geographic area. Drive penetration and leadership in the professional channel
• Key account management: Build and maintain strong relationships with professional key accounts. Negotiate annual agreements, promotional plans and listing strategies. Ensure optimal shelf presence and category positioning
• Revenue & profitability: Achieve budgeted targets for turnover, volume development and gross margin. Set and manage pricing strategy, contract terms and trade conditions within the professional channel
• Market intelligence: Monitor professional market trends, competitor activity, pricing dynamics and end-user needs. Translate insights into actionable commercial recommendations and corrective actions
• People leadership: Lead, coach, motivate and develop the professional sales team including Account Managers and Technical Sales Representatives. Foster accountability, engagement and commercial excellence across the team
• Cross-functional coordination: Coordinate with Marketing, Supply Chain, Customer Care and R&D to support the regional rollout of centrally approved product launches, promotions and demand planning. Collaborate with the central BP Marketing team on campaign execution and market feedback

Candidate profile :

• Proven track record as a successful commercial leader (min 10years), consistently delivering above-market sales growth and sustainable business expansion throughout their career; developing teams of 10+ employees.
• Demonstrated people leadership experience managing and developing teams of 10+ employees, including remote and geographically dispersed sales organizations.
• Strong track record of driving profitable growth in businesses with a minimum annual turnover of €10 million, consistently achieving revenue, volume and margin targets.

Master’s degree (Economic or Business Management preferred)

Strategic mindset combined with strong analytical and financial acumen, entrepreneurial, market orientated.

Excellent negotiation, communication and leadership skills.