Poland Food Service Bakery Commercial Lead

Vandemoortele; Łódź; On-site; PLN 180,000 - 300,000; Full time

Job summary

Vandemoortele in Poland is seeking a Commercial Manager Food Service Bakery Products Poland to drive the professional channel. You will lead strategic go-to-market efforts, manage key accounts, and oversee pricing, promotions and listings to achieve growth targets.

The role requires building cross-functional relationships with Marketing, Supply Chain and R&D to align launches and demand planning, while coaching a high-performing sales team across distributed regions.

Qualifications

• Proven track record as a successful commercial leader (min 10 years).
• Experience building and leading teams of 10+ employees, including remote/geographically dispersed sales organizations.
• Strong track record of driving profitable growth with turnover above €10 million, achieving revenue, volume and margin targets.

Responsibilities

• Define and execute the go-to-market strategy for the Food Service (Professional) channel in Poland, translating it into targets and action plans per distributor, end-user segment and geographic area.
• Build and maintain strong relationships with professional key accounts; negotiate annual agreements, promotional plans and listing strategies.
• Ensure optimal shelf presence and category positioning; drive penetration and leadership in the professional channel.
• Monitor market trends, competitor activity, pricing dynamics and end-user needs; translate insights into actionable recommendations.
• Lead, coach and develop the professional sales team, including Account Managers and Technical Sales Reps; foster accountability and performance.
• Coordinate with Marketing, Supply Chain, Customer Care and R&D to support launches, promotions and demand planning; collaborate with central Marketing on campaigns.

Job description

Vandemoortele in Poland is seeking a Commercial Manager Food Service Bakery Products Poland to drive the professional channel. You will lead strategic go-to-market efforts, manage key accounts, and oversee pricing, promotions and listings to achieve growth targets.

The role requires building cross-functional relationships with Marketing, Supply Chain and R&D to align launches and demand planning, while coaching a high-performing sales team across distributed regions.