Sales Promotion Officer - Sahiwal

People; Pakistan; On-site; PKR 558,000 - 893,000; Full time

Job summary

People in Sahiwal is seeking a BTL Executive to plan and execute field marketing activities for a leading FMCG company. You will monitor on-ground performance and ensure KPIs are met, coordinating with sales teams and vendors to drive successful activations.

The role requires strong reporting and field analysis, with the ability to hire quality resources for BTL projects and evaluate vendors based on on-ground capabilities.

Qualifications

• Bachelor's degree is required.
• Minimum 2 years of BTL experience in a reputable FMCG company.
• Proficient in MS Office for analysis and reporting.
• Strong communication and presentation skills are essential.

Responsibilities

• BTL activities planning and execution.
• Achieve KPIs and set targets for BTL activities.
• Field audits and back-checking of activation programs.
• Hiring of quality resources for BTL projects.
• Vendor evaluation based on performance and on-ground capabilities.
• Invoice audit after completion of projects.
• Daily and weekly monitoring and tracking of project performance.
• Zone and town-wise analysis of projects.
• Liaison with the sales team for area JC planning.
• Competition activity reporting.

Skills

Strong communication

Presentation skills

Negotiation

Reporting

Education

Bachelor's degree

Tools

MS Office

Job description

About the job Sales Promotion Officer - Sahiwal

Job Overview:

We are hiring a BTL Executive for a leading multinational FMCG company to plan and execute field marketing activities, monitor on-ground performance, and ensure achievement of KPIs. The role requires strong coordination with sales teams and vendors, along with effective reporting and field analysis.

Job Description:

• BTL activities planning and execution.
• Achieve KPIs and set targets for BTL activities.
• Field Audits and Back-checking of activation programs.
• Hiring of quality resources for BTL projects.
• Vendor evaluation based on their work and their on-ground capabilities.
• Invoice Audit after completion of projects.
• Daily and weekly monitoring and tracking of project performance.
• Zone and town-wise analysis of projects.
• Liaison with the sales team for the area JC planning.
• Competition activity reporting.

Experience & Qualification:

• Must be a graduate.
• 2 years of BTL experience in any reputable FMCG (Nestle, PepsiCo, Marksman, BAT, Resource Linked, Smollan).
• Good in MS Office for analysis and reporting.
• Strong communication and presentation skills.
• Communicate effectively.
• Customer Negotiation.

Location: Sahiwal