PPC and Ads Handler

Getweys; Karachi Division; On-site; PKR 1,200,000 - 2,000,000; Full time

Job summary

Getweys in Karachi South District is seeking a full-time PPC and Ads Handler to plan, create, and manage pay-per-click campaigns across Google Ads, Meta Ads, and other networks. This role focuses on keyword research, audience targeting, bid optimization, ad copy creation, and performance monitoring to maximize ROI.

You will collaborate with marketing, design, and account teams to align campaigns with brand guidelines and digital strategy, preparing reports and recommendations for client goals.

Qualifications

• Strong PPC skills with campaign setup, keyword research, bid management and optimization across platforms such as Google Ads and Meta Ads.
• Experience with analytics and reporting tools to track performance, interpret data, and generate actionable insights.
• Ability to write clear, persuasive ad copy and collaborate on creative assets that align with brand and campaign objectives.
• Knowledge of conversion rate optimization, remarketing, and funnel strategy.

Responsibilities

• Plan, create, and manage pay-per-click campaigns across Google Ads, Meta Ads, and other networks.
• Perform keyword research, audience targeting, and bid optimization.
• Draft compelling ad copy and coordinate with design for creatives.
• Monitor performance, generate reports, and optimize for ROI to meet client goals.
• Collaborate with marketing, design, and account teams to ensure alignment with digital strategy.

Skills

PPC skills

Keyword research

Bid management

Campaign optimization

Analytics & reporting

Cross-functional collaboration

Education

Bachelor’s degree in Marketing, Business, Communications, or related field

Tools

Google Ads

Meta Ads

Job description

Company Description

Getweys, founded in 2020, is a privately held provider of turnkey software and business solutions for clients worldwide. The company delivers state-of-the-art business automation, project management, software development, and competitively priced outsourcing services. Operating across Austin, Auckland, and Karachi, Getweys partners with organizations seeking next-generation technology and operational efficiency. Team members collaborate across global locations while contributing to innovative, scalable solutions for diverse industries.

Role Description

This is a full-time, on-site role for a PPC and Ads Handler based in the Karachi South District. The PPC and Ads Handler will be responsible for planning, creating, and managing pay-per-click campaigns across platforms such as Google Ads, Meta Ads, and other relevant networks. Daily tasks include keyword research, audience targeting, bid optimization, ad copy creation, and performance monitoring. The role involves analyzing campaign data, preparing reports, and recommending improvements to maximize ROI and meet client goals. The PPC and Ads Handler will collaborate with marketing, design, and account teams to ensure alignment with overall digital strategy and brand guidelines.

Qualifications

• Strong PPC skills, including campaign setup, keyword research, bid management, and optimization across platforms (e.g., Google Ads, Meta Ads).
• Experience with analytics and reporting tools to track performance, interpret data, and generate actionable insights.
• Ability to write clear, persuasive ad copy and collaborate on creative assets that align with brand and campaign objectives.
• Knowledge of broader digital marketing concepts such as conversion rate optimization, remarketing, and funnel strategy.
• Excellent attention to detail, time management, and organizational skills to handle multiple campaigns and deadlines.
• Strong communication and collaboration skills, with the ability to work effectively in a cross-functional team environment.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Prior experience in a digital agency or in-house marketing team managing paid advertising campaigns is preferred.