Performance Marketing Specialist: Meta & Google Ads

Softpers Interactive; Lahore; On-site; PKR 781,200 - 1,004,400; Full time

Benefits offered by this job

Growth-oriented environment

Exposure to international clients

Opportunities for professional development

Job summary

Softpers Interactive in Lahore is seeking a Performance Marketing Resource to manage and optimize paid campaigns on Meta Ads and Google Ads. The ideal candidate will have 2-3 years of experience, strong analytical skills, and be capable of improving campaign performance.

This role offers a competitive salary of PKR 90,000 per month and opportunities for professional development in a supportive team culture focused on growth.

Qualifications

• 2–3 years of relevant experience in performance marketing.
• Strong hands-on experience with Meta Ads Manager and Google Ads.
• Understanding of lead generation, conversion tracking, and campaign optimization.

Responsibilities

• Plan and manage paid campaigns on Meta Ads and Google Ads.
• Monitor campaign performance and optimize based on data.
• Create and test ad copies and creatives.

Skills

Performance Marketing

Meta Ads

Google Ads

Lead Generation

Analytical Skills

Communication Skills

Tools

Google Analytics

Google Ads Manager

Google Tag Manager

Job description

Softpers Interactive in Lahore is seeking a Performance Marketing Resource to manage and optimize paid campaigns on Meta Ads and Google Ads. The ideal candidate will have 2-3 years of experience, strong analytical skills, and be capable of improving campaign performance.

This role offers a competitive salary of PKR 90,000 per month and opportunities for professional development in a supportive team culture focused on growth.