Performance Marketing Specialist

DigitalD.tech; Lahore; On-site; PKR 800,000 - 1,600,000; Full time

Benefits offered by this job

Competitive compensation package

On-site, collaborative office env.

Hands-on mentorship from leadership

Products used by people worldwide

Collaborative team with room to grow

Modern tooling

Job summary

DigitalD.tech seeks a talented Performance Marketing Specialist to join our Lahore team and optimize paid campaigns across Google, Meta, and app install networks. You will report to the Marketing Manager and help turn ad spend into measurable, profitable growth across our product lines.

This on-site, full-time role offers hands-on mentorship from experienced marketing leadership and opportunities to work on products used by people worldwide. Collaborative team with room to grow awaits.

Qualifications

• 1–3 years of experience in performance marketing
• Experience managing paid campaigns on Google and Meta
• Strong ability to analyze CAC, LTV, ROAS
• Ability to work with design on landing pages and app store listings

Responsibilities

• Execute and monitor paid campaigns across Google, Meta, and app install networks.
• Track CAC, LTV, ROAS and prepare regular performance reports.
• Support A/B tests on creatives, landing pages, and targeting.
• Coordinate with product and design on landing pages and app store listings.
• Assist with budget tracking and channel reporting.
• Monitor SEO, SEM, and organic growth alongside paid efforts.

Skills

Paid acquisition

Campaign optimization

Performance reporting

A/B testing

Cross-functional collaboration

Tools

Google Ads

Meta Ads

App install networks

Job description

We are looking for a talented performance marketing specialist for our team.

Full-time Employment Type

1-3 Years Experience Level

Lahore, Pakistan Location

Overview

A Performance Marketing Specialist supports our marketing team's paid acquisition and campaign performance efforts, working under the Marketing Manager to execute and optimize digital advertising campaigns. You'll help turn ad spend into measurable, profitable growth across our product lines.

Job Description

• Execute and monitor paid acquisition campaigns across Google, Meta, and app-install networks under the guidance of the Marketing Manager.
• Track performance metrics — CAC, LTV, ROAS — and prepare regular reporting.
• Support A/B testing on creative, landing pages, and targeting to improve conversion rates.
• Coordinate with product and design on landing pages and app store listings.
• Assist with budget tracking and channel-level reporting.
• Help monitor SEO, SEM, and organic growth alongside paid efforts.

What we offer

• Competitive compensation package
• On-site, collaborative office environment
• Hands-on mentorship from experienced marketing leadership
• Work on products used by people worldwide
• Collaborative team with room to grow
• Modern tooling and a friendly, tight-knit team

Full-time On-site 1-3 years experience

About Company

DigitalD.tech is a software company specializing in custom VPN app development and white-label VPN solutions for Android, iOS, Windows, macOS and Linux. We help startups and established brands launch and scale their own branded products, backed by enterprise-grade infrastructure and a diverse, passionate team that's empowered to do its best work.

Schedule a Free Consultation
with one of our VPN experts.

Become the next VPN powerhouse. Start your journey with us today.