Performance Marketing Manager

HR Business Solutions; Pakistan; Vor Ort; PKR 1.200.000 - 2.400.000; Vollzeit

Zusammenfassung

HR Business Solutions in Pakistan is seeking a Performance Marketing Manager to own acquisition strategy and lead generation performance across Meta and Google. You will drive market research, creative direction, and hands-on campaign optimization to improve landing pages and funnels, reporting results tied to commercial outcomes.

You will coordinate with suppliers and the implementation specialist to diagnose and resolve performance issues.

Qualifikationen

• Must have experience marketing high-value services (real estate/investment) with ~€100,000+ campaigns.
• Hands-on experience with Meta Ads and Google Ads is required.
• Ability to lead market research and creative coordination.

Aufgaben

• Own acquisition strategy and qualified lead performance on Meta and Google.
• Lead market research, creative direction and coordination.
• Execute campaigns hands-on and optimize landing pages for conversions.
• Report results aligned to commercial outcomes.
• Coordinate with the implementation specialist and suppliers.
• Diagnose and resolve performance issues independently.

Kenntnisse

Acquisition strategy

Campaign optimization

Analytics

Tools

Meta Ads

Google Ads

Jobbeschreibung

Job Description

One of our clients is hiring a Performance Marketing Manager to own acquisition strategy and qualified lead performance across Meta and Google.

Key Responsibilities

• Own acquisition strategy and qualified lead performance on Meta and Google
• Lead market research, creative direction and creative coordination
• Execute campaigns personally and stay hands-on
• Improve landing pages and funnels to lift conversion
• Report on results through to commercial outcomes
• Direct the implementation specialist and coordinate suppliers
• Independently diagnose and resolve performance problems

Requirements

• Mandatory experience marketing high value services, real estate or investment propositions worth approximately €100,000 or more
• Experience limited to low value retail or ecommerce will not be considered
• Strong hands-on command of Meta Ads and Google Ads

What to Submit

• Two relevant campaigns showing your personal contribution, actual ad spend, results and lead quality
• One landing page or tracking problem you personally resolved