Meta Ads Performance Manager (UK & US)

Brickstech; Lahore; On-site; PKR 1,339,000 - 2,678,000; Full time

Job summary

Brickstech in Lahore seeks a results-driven Meta Ads Specialist to manage Facebook and Instagram campaigns, focusing on UK and US markets. You will plan, launch and optimize sales/conversion campaigns, test audiences, creatives, placements, and track ROAS, CPA, CAC, and revenue.

Candidates should have hands-on experience with Meta Pixel, Conversions API, and Andromeda AI delivery. Strong analytical skills and independence in managing budgets and reporting are essential.

Qualifications

• 4 years of hands-on Meta Ads experience, mid-level.
• Experience with UK and US campaigns.
• Strong knowledge of Pixel, Conversions API and event tracking.

Responsibilities

• Plan, launch, manage and optimize Meta Ads campaigns across Facebook and Instagram.
• Target UK and US audiences with Sales/Conversion campaigns.
• Test audiences, creatives, placements, and campaign-level strategies.
• Monitor ROAS, CPA, CAC, CTR, CPC, CPM, and revenue metrics.
• Work with creative teams on ad concepts and variations.
• Ensure accurate implementation and monitoring of Meta Pixel and CAPI.
• Prepare campaign performance reports and actionable recommendations.
• Stay updated with Meta platform changes and AI developments.

Skills

Meta Ads

Campaign Optimization

Audience Testing

Analytics & Reporting

Andromeda AI

Tools

Meta Pixel

Conversions API (CAPI)

Andromeda

Job description

Brickstech in Lahore seeks a results-driven Meta Ads Specialist to manage Facebook and Instagram campaigns, focusing on UK and US markets. You will plan, launch and optimize sales/conversion campaigns, test audiences, creatives, placements, and track ROAS, CPA, CAC, and revenue.

Candidates should have hands-on experience with Meta Pixel, Conversions API, and Andromeda AI delivery. Strong analytical skills and independence in managing budgets and reporting are essential.