Lead Gen Ads Specialist — Google & Meta Optimization

HexaClicks; Lahore; On-site; PKR 669,600 - 1,004,400; Full time

Job summary

HexaClicks in Lahore is looking for a results-driven Google/Meta Ads Expert to manage high-performing lead generation campaigns across both platforms. The ideal candidate will have proven experience in campaign management and optimization, focusing on improving ROAS and lowering CPL.

The role involves planning, monitoring, and reporting on campaigns while collaborating closely with internal teams to enhance overall marketing performance. Strong analytical and communication skills are essential.

Qualifications

• Proven experience managing successful lead generation campaigns.
• Strong understanding of campaign strategy, targeting, optimization, and scaling.
• Hands-on experience with tracking setups (Meta Pixel, GTM, GA4).

Responsibilities

• Plan, launch, and manage lead generation campaigns on Google Ads & Meta Ads.
• Monitor campaign performance and optimize for conversions.
• Prepare performance reports and communicate updates with the team.

Skills

Lead Generation Campaign Management

Analytics and Reporting

PPC and Paid Campaigns

A/B Testing

Communication Skills

Tools

Google Analytics

Facebook Ads Manager

Meta Pixel

Google Tag Manager

Job description

HexaClicks in Lahore is looking for a results-driven Google/Meta Ads Expert to manage high-performing lead generation campaigns across both platforms. The ideal candidate will have proven experience in campaign management and optimization, focusing on improving ROAS and lowering CPL.

The role involves planning, monitoring, and reporting on campaigns while collaborating closely with internal teams to enhance overall marketing performance. Strong analytical and communication skills are essential.