Creative Social Media Strategist - Night Shift

WADIC; Lahore; On-site; PKR 720,000 - 1,440,000; Full time

Job summary

WADIC in Lahore is seeking a Social Media Executive to elevate our online presence across platforms. You will develop strategies, create posts, and work with marketing to produce engaging content and videos. You will monitor metrics, engage with followers, stay ahead of trends, and help run paid campaigns.

The role is full-time, on-site at Township, Lahore, with night shift hours as stated in the job spec. You’ll collaborate with content writers and designers to grow followers and brand

Qualifications

• Bachelor's degree in Business, Marketing or related field.
• Proven experience as Social Media Executive/Manager or similar.
• Deep knowledge of platforms, trends, and analytics tools.
• Strong writing, graphic design, and content creation skills.
• Experience with scheduling tools (Hootsuite, Buffer, Sprout).
• Ability to analyze data and adjust strategies.
• Excellent communication and organizational skills.
• Ability to work independently and in a team.

Responsibilities

• Develop, implement, and manage social media strategy across platforms.
• Create, curate, and publish high-quality content and videos.
• Monitor, analyze, and report on social media metrics.
• Produce high-quality video content aligned with brand identity.
• Engage with followers and foster a positive community.
• Stay updated with trends, tools, and best practices.
• Develop ideas for new channels and campaigns around occasions.
• Collaborate with writers and designers to enhance campaigns.
• Work on approvals for content creation campaigns.
• Run paid advertising campaigns and promotions.

Skills

Social media management

Content creation

Video production

Graphic design

Analytics tools

Communication

Team collaboration

Education

Bachelor's degree in Business/Marketing

Tools

Hootsuite

Buffer

Sprout Social

Facebook Insights

Google Analytics

Job description

WADIC in Lahore is seeking a Social Media Executive to elevate our online presence across platforms. You will develop strategies, create posts, and work with marketing to produce engaging content and videos. You will monitor metrics, engage with followers, stay ahead of trends, and help run paid campaigns.

The role is full-time, on-site at Township, Lahore, with night shift hours as stated in the job spec. You’ll collaborate with content writers and designers to grow followers and brand