TRADE MARKETING MANAGER

UCC Coffee PH; Pasig; On-site; PHP 1,200,000 - 1,800,000; Full time

Job summary

UCC Coffee Philippines is seeking a Trade and Marketing Manager to plan, develop, and implement strategies that boost sales, brand presence, and growth. You will collaborate with Sales, Retail, and Operations to execute promotions, launches, and merchandising, ensuring effective field execution.

The role requires a minimum of 5 years in trade marketing or related fields and at least 2 years in a managerial capacity, with strong Excel/PowerPoint skills and a proven leadership track record.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Management, or a related field.
• Minimum of 5 years of experience in Trade Marketing, Marketing, Sales, or Brand Management.
• At least 2 years of managerial or supervisory experience.
• Experience in Food & Beverage, FMCG, Retail, Coffee Industry, or Consumer Goods preferred.
• Strong knowledge of trade marketing, sales support, and brand management.
• Proficient in Microsoft Office applications, especially Excel and PowerPoint.
• Strong analytical, communication, presentation, and negotiation skills.
• Excellent leadership and project management abilities.
• Results-driven, organized, and capable of working in a fast-paced environment.
• Willing to work under pressure and willing to do field works

Responsibilities

• Develop and execute trade and marketing plans aligned with company objectives.
• Support sales growth through promotional programs, merchandising, and trade activities.
• Manage product launches, marketing campaigns, and brand-building initiatives.
• Monitor market trends, competitor activities, and customer insights.
• Coordinate with distributors, retailers, and key customers to strengthen business relationships.
• Analyze sales and marketing performance and prepare management reports.
• Manage trade and marketing budgets and ensure cost-effective spending.
• Ensure proper implementation of brand standards and promotional materials across all channels.
• Work closely with Sales, Production, and Supply Chain teams to support business requirements.
• Lead and develop the Trade and Marketing team to achieve departmental goals.

Skills

Analytical skills

Communication

Presentation skills

Negotiation

Leadership

Project management

Team leadership

Fast-paced environment

Education

Bachelor's degree in Marketing/Business Admin/Management or related field

Tools

Microsoft Excel

PowerPoint

Job description

Job Summary

The Trade and Marketing Manager is responsible for planning, developing, and implementing trade and marketing strategies to increase sales, strengthen brand presence, and support business growth. The role works closely with Sales, Retail, and Operations teams to ensure the effective execution of promotions, product launches, merchandising activities, and customer engagement programs.

Key Responsibilities

• Develop and execute trade and marketing plans aligned with company objectives.
• Support sales growth through promotional programs, merchandising, and trade activities.
• Manage product launches, marketing campaigns, and brand-building initiatives.
• Monitor market trends, competitor activities, and customer insights.
• Coordinate with distributors, retailers, and key customers to strengthen business relationships.
• Analyze sales and marketing performance and prepare management reports.
• Manage trade and marketing budgets and ensure cost-effective spending.
• Ensure proper implementation of brand standards and promotional materials across all channels.
• Work closely with Sales, Production, and Supply Chain teams to support business requirements.
• Lead and develop the Trade and Marketing team to achieve departmental goals.

Qualifications

• Bachelor's Degree in Marketing, Business Administration, Management, or a related field.
• Minimum of 5 years of experience in Trade Marketing, Marketing, Sales, or Brand Management.
• At least 2 years of managerial or supervisory experience.
• Experience in Food & Beverage, FMCG, Retail, Coffee Industry, or Consumer Goods is preferred.
• Strong knowledge of trade marketing, sales support, and brand management.
• Proficient in Microsoft Office applications, especially Excel and PowerPoint.
• Strong analytical, communication, presentation, and negotiation skills.
• Excellent leadership and project management abilities.
• Results-driven, organized, and capable of working in a fast-paced environment.
• Willing to work under pressure and willing to do field works