Trade Engagement & Field Activation Lead

Philip Morris International; Dagupan; On-site; PHP 350,000 - 520,000; Full time

Job summary

Philip Morris International is seeking a Consumer Engagement Trade Operations Executive to lead on-ground activations for CC and SFP in Dagupan region. You will execute brand plans, coordinate with CE HQ and Commercial Operations, manage vendors, collect consumer insights, and monitor activation KPIs to drive results.

Ideal candidates hold a Bachelor's degree, strong interpersonal and organizational skills, and a valid Philippine driver’s license.

Qualifications

• Bachelor's degree holder in any relevant field.
• Strong interpersonal, presentation, planning, prioritization and organizational skills.
• Ability to manage multiple projects and deliver results under tight deadlines.
• Experience working on cross-functional initiatives.
• Field sales exposure is an advantage; valid Philippine driver's license is required.

Responsibilities

• Strategy Execution
• Implement brand-aligned plans for CC and SFP; coordinate with CE HQ and Commercial Operations for seamless execution.
• TPA Coordination
• Manage local vendors and approved agencies; oversee and resolve activation-related issues.
• Consumer Insights & Reporting
• Collect feedback on products and engagements; share insights regularly for continuous improvement.
• Performance Monitoring
• Track activation KPIs; document learnings and report updates to Supervisor.
• Route Planning
• Collaborate with Commercial Operations on POS nominations; validate route plans per brand cycle.

Skills

Interpersonal skills

Presentation skills

Planning & prioritization

Organizational skills

Multi-project management

Cross-functional collaboration

Driver's license

Education

Bachelor's degree

Job description

Philip Morris International is seeking a Consumer Engagement Trade Operations Executive to lead on-ground activations for CC and SFP in Dagupan region. You will execute brand plans, coordinate with CE HQ and Commercial Operations, manage vendors, collect consumer insights, and monitor activation KPIs to drive results.

Ideal candidates hold a Bachelor's degree, strong interpersonal and organizational skills, and a valid Philippine driver’s license.