Trade Activation & Consumer Engagement Lead

Philip Morris International; Imus; On-site; PHP 300,000 - 600,000; Full time

Benefits offered by this job

Freedom to define your future

Inclusive, diverse culture

Global opportunities to progress

Smoke-free future commitment

Job summary

Philip Morris International is seeking a Consumer Engagement Trade Operations Executive to lead on-ground activations across trade channels for CC and SFP within a designated region. You will ensure execution excellence, drive business results, and gather consumer insights to support brand strategies, based in Imus or nearby markets.

The role emphasizes cross-functional coordination, timely delivery of activation plans, and strong field sales capabilities to support our smoke-free future.

Qualifications

• Bachelor's degree required.
• Strong interpersonal, presentation, planning, prioritization and organizational skills.
• Ability to manage multiple projects and deliver results under tight deadlines.
• Experience working on cross-functional initiatives.
• Field sales exposure is an advantage.
• Valid Philippine driver's license with good driving skills.

Responsibilities

• Strategy Execution: Implement brand-aligned plans for CC and SFP; coordinate with CE HQ and Commercial Operations for seamless execution.
• TPA Coordination: Manage local vendors and approved agencies; oversee and resolve activation-related issues.
• Consumer Insights & Reporting: Collect product and engagement feedback; share insights for continuous improvement.
• Performance Monitoring: Track activation KPIs; document learnings and report updates to Supervisor.
• Route Planning: Collaborate with Commercial Operations on POS nominations; validate route plans per brand cycle.

Skills

Interpersonal skills

Presentation skills

Planning

Prioritization

Organizational skills

Cross-functional experience

Field sales exposure

Driver's license

Driving skills

Education

Bachelor's degree

Job description

Philip Morris International is seeking a Consumer Engagement Trade Operations Executive to lead on-ground activations across trade channels for CC and SFP within a designated region. You will ensure execution excellence, drive business results, and gather consumer insights to support brand strategies, based in Imus or nearby markets.

The role emphasizes cross-functional coordination, timely delivery of activation plans, and strong field sales capabilities to support our smoke-free future.