Accelerating Culinary Education Growth Through Strategic Marketing and Sales
The future of culinary excellence begins with strategic student recruitment and meaningful engagement. The Student Recruitment & Marketing Coordinator combines digital marketing expertise, recruitment campaigns, and sales acumen to strengthen enrollment pipelines and expand international student reach. Influence how aspiring culinary professionals access world-class education while establishing a long-term global career with Emapta. Enjoy permanent WFH flexibility, professional mentorship, international exposure, and the Top 1% experience for Top 1% talent, alongside lasting career stability.
Career Snapshot
- Employment Type: Full-time
- Shift: Day Shift, Weekends Off
- Work Setup: Permanent Work From Home
Benefits
- Day 1 HMO coverage with free dependent
- Competitive Salary Package
- Day Shift schedule
- Fixed weekends off
- Permanent WFH arrangement
- Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
- Unlimited upskilling through Emapta Academy courses (Want to know more? Visit: https://emapta.com/training-calendar/)
- Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer!
- Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
- Unlimited opportunities for employee referral incentives across the organization
- Standard government and Emapta benefits
- Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
- Fun engagement activities for employees
- Mentorship and exposure to global leaders and teams
- Career growth opportunities
- Diverse and supportive work environment
Qualifications
- At least 2 years of relevant professional experience encompassing digital marketing, recruitment campaigns, and sales
- Hands-on experience in digital marketing and recruitment campaign planning, execution, and coordination
- Proven sales experience, including lead generation, prospect engagement, and conversion
- Experience managing CRM systems, preferably HubSpot, including contact management and campaign tracking
- Experience coordinating events, recruitment operations, and administrative activities
- Strong organizational, multitasking, and time management skills
- Excellent written and verbal communication, coordination, and administrative skills
- Strong attention to detail and ability to work independently in a virtual environment
- Basic knowledge of finance or budgeting is an advantage
Responsibilities
Recruitment Marketing & Social Media Support
- Support the development and execution of recruitment marketing campaigns for local and international markets
- Plan and coordinate recruitment-focused social media content aligned with programmes, intakes, events, and campaigns
- Capture and edit short-form video content, including student testimonials, alumni stories, programme activities, events, interviews, and Reels
- Develop basic campaign creatives and content using appropriate digital tools
- Coordinate content calendars and ensure recruitment campaigns are executed according to agreed timelines
- Repurpose student, alumni, and event content across relevant digital channels
- Collaborate with the Marketing team to ensure content aligns with At-Sunrice's brand guidelines
HubSpot Marketing & CRM Campaign Management
- Set up, execute, and monitor recruitment marketing campaigns through HubSpot
- Manage email campaigns, audience segmentation, lists, forms, workflows, and campaign tracking
- Support lead nurture and reactivation campaigns for prospective students
- Maintain accurate lead source, market, programme, salesperson, and OR information within the CRM
- Monitor campaign engagement and provide the Recruitment team with actionable lead lists
- Maintain CRM data accuracy and support accurate pipeline reporting
- Generate regular reports on leads, campaign performance, conversions, and recruitment activities
Overseas Representative (OR) Coordination
- Serve as the central administrative coordination point for At-Sunrice's Overseas Representatives
- Coordinate the onboarding of new ORs, including documentation, orientation, and access to relevant recruitment materials
- Maintain an updated OR database, agreements, contact information, and market coverage
- Provide ORs with current programme information, campaign materials, marketing assets, and recruitment updates
- Coordinate OR webinars, briefings, and training sessions
- Track OR performance against agreed targets, including leads, applications, enrolments, pipeline, and campaign activities
- Follow up on periodic OR pipeline and performance reports
- Assist management in identifying active, underperforming, and high-potential ORs
Recruitment Events & Logistics
- Coordinate logistics for Open Houses, education fairs, school visits, webinars, recruitment events, and partner visits
- Prepare event materials, registration lists, presentations, collateral, QR codes, and lead-capture mechanisms
- Coordinate with vendors, venues, equipment providers, and internal stakeholders as required
- Support pre-event promotions and post-event lead follow-ups
- Ensure leads generated through events are accurately captured and assigned in HubSpot
- Prepare post-event reports on attendance, leads, applications, and conversion opportunities
Sales & Recruitment Administrative Support
- Provide daily administrative and operational support to Recruitment sales representatives
- Assist in the preparation of programme information, presentations, proposals, reports, and recruitment materials
- Coordinate lead allocation and ensure accurate salesperson/OR ownership in HubSpot
- Support follow-up activities and campaign communications as required
- Maintain recruitment trackers, calendars, databases, and documentation
- Coordinate meetings, partner appointments, and recruitment activities
- Assist in the preparation of weekly and monthly Recruitment BSC and pipeline reports
- Follow up with internal departments on operational matters that affect student recruitment
Recruitment Performance & Reporting
- Consolidate weekly recruitment performance data across sales representatives, markets, and channels
- Prepare reports by programme, intake, market, salesperson, OR, and campaign
- Assist in the preparation of management reports and Balanced Scorecard updates
About the Client
Our client is a premier culinary education institution shaping chefs, foodpreneurs, and F&B professionals through globally relevant, industry‑focused learning. Recognized as a continuing education and training leader, it combines classroom instruction with practical apprenticeships to strengthen career readiness. Its internationally experienced faculty, modern facilities, strong industry partnerships, and innovative programs span culinary arts, pastry, beverages, management, and nutrition. With learners and professionals from numerous countries, the institution advances culinary excellence, entrepreneurship, and sustainable food education worldwide with integrity and purpose.
Join the Top 1% Talent. A better career. A better life.
Welcome to Emapta Philippines: home to professionals who choose growth, balance, and impact. Recognized as one of HR Asia's Best Companies to Work For in Asia 2025 and winner of Inspiring Workplaces Australasia 2026, Emapta offers more than opportunities -- it provides a career environment where people thrive. Collaborate with global teams, build meaningful expertise, and grow in a culture that prioritizes both performance and well‑being.