Strategic Key Account Manager—Electronics & Brand Growth

Lazada; Metro Manila; On-site; PHP 900,000 - 1,500,000; Full time

Job summary

Lazada Philippines is seeking a senior commercial strategist to drive pricing, profitability, and brand partnerships in a dynamic e-commerce environment.

You will own pricing strategies, manage P&L, secure funding for promotions, and collaborate with electronics brands to grow revenue across categories.

The role requires strong analytics, negotiation, and cross-functional collaboration with marketing, operations, and finance to optimize assortment and stock levels.

Qualifications

• Bachelor's degree in Business, Marketing, Supply Chain, or a related field.
• Minimum 5 years of experience in eCommerce, Retail, FMCG, or Category Management.
• Strong understanding of P&L management and demand planning.
• Ability to negotiate with brands and suppliers.

Responsibilities

• Develop and implement pricing strategies to maintain healthy profit margins while staying competitive.
• Manage P&L, cost structures, and promotional budgets to maximize profitability.
• Secure brand funding for platform promotions, including co-marketing initiatives, vouchers, installment plans (IPP), and exclusive deals.
• Optimize category performance by analyzing sales data, market trends, and profitability reports.
• Identify new business opportunities to increase revenue and reduce operational costs.
• Own brand relationships and ensure alignment with Lazada's strategic priorities.
• Lead Business Planning with top electronics brands to drive growth.
• Negotiate for exclusive product launches, promotional campaigns, and brand investments.
• Work with brands to implement Always-on Seller Vouchers, time-bound promotions, and cross-category collaborations.
• Stay ahead of market trends and competitor activities to refine brand strategies.
• Optimize assortment planning and monitor DOI to balance stock.
• Develop demand forecasting strategies to minimize overstock and prevent stockouts.
• Collaborate with platform teams to leverage data-driven insights for demand forecasting and pricing optimization.
• Work with logistics and supply chain teams to improve inventory flow and fulfillment efficiency.

Skills

Analytical skills

Problem-solving

Stakeholder management

Data analysis tools: Excel and SQL

Education

Bachelor's degree in Business, Marketing, Supply Chain, or related field

Tools

Excel

SQL

Job description

Lazada Philippines is seeking a senior commercial strategist to drive pricing, profitability, and brand partnerships in a dynamic e-commerce environment.

You will own pricing strategies, manage P&L, secure funding for promotions, and collaborate with electronics brands to grow revenue across categories.

The role requires strong analytics, negotiation, and cross-functional collaboration with marketing, operations, and finance to optimize assortment and stock levels.